Stumbro Starka Dearadh Buidéil agus Lipéid by Studija Creata is a highly esteemed winner of the very prestigious 2016 Duais Airgid A' Design Award in Dearadh Pacáistíochta Competition Category.
AirgeadPacáistíocht· 2016
Stumbro Starka Dearadh Buidéil agus Lipéid
Client: Stumbras
Duais Airgid A' Design Award Winner in Pacáistíocht Category
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About Stumbro Starka Dearadh Buidéil agus Lipéid
Athraíodh íomhá Stumbro Starka go bunúsach trí iomlán a chruthú óna codanna: ón mbuidéal nua gloine dorcha cruthúil, maisithe le calagraif ardaithe agus an lipéad saibhir a insíonn finscéal an dí, go dtí an stoipéir buidéil maisithe le fáinne duilleog dair. Tháinig carachtar an stoirc chun cinn mar shiombail aitheantais. Agus é gafa sa ról gan choinne mar óstóir fáilteach, d'éirigh an storc ina scéalaí suimiúil tarraingteach don scéal.
The Recognition
About the Duais Airgid A' Design Award
Bhuaigh an dearadh Stumbro Starka Dearadh Buidéil agus Lipéid Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Stumbro Starka Dearadh Buidéil agus Lipéid ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Stumbro Starka Dearadh Buidéil agus Lipéid a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- By changing the image of Stumbro Starka, in essence, we created a whole from its parts: from the new, uniquely-shaped, dark glass bottle adorned with raised calligraphy and the rich label which tells the legend of the beverage, to the bottle stopper decorated with an oak leaf wreath.
By maintaining the black, white and red color scheme characteristic of the earlier Stumbro Starka, we wanted to create a reserved, but rich appearance to provide it with an impressive look that its predecessor may not have had. - Dimensions & Packaging
- Capacity: 500 ml. Dimensions: 80 (w) x 51 (d) x 235 (h) mm.
- Tags
- Lithuanian, Starka, stork, ethnographic, design, Stumbras, Studija Creata
- Production Technology
- Glass bottle. Flexo printing.
- Design Challenge
- With both the shape of the bottle and the graphic elements, we strived to create associations which turn the wheel of time back a good century.
- Research
- As a symbol of recognition, we created the stork character. As the national bird, the stork - sometimes called a "starkus" in Lithuania - helps to strengthen its Lithuanian characteristics as well. Caught in the unexpected role of a hospitable innkeeper, the stork became an intriguing and appealing narrator for the story.
- Inspiration
- They say that in the old days, Lithuanian men would make Starka on the birth of their first son. An aged vodka in honor of the stork's delivery. Strong and special. Triple distilled rye vodka, with the leaves of apples and pears. Apples for richness and pears for a long, full life. Buried in an oak barrel, it would wait patiently for the son's wedding day.
- Project Duration
- Stumbro Starka was updated in 2015.
- Operation Flow
- For the revamp of Stumbro Starka, we want to blow the dust off this interesting and rich beverage. Our goal is for Starka to be known as the unique Lithuanian beverage that it is - one that you should be proud of treating guests to or bringing as a gift.
- Team Members
- Asta Kauspedaite (Designer, "Studija Creata")
Rimas Valeikis (Illustrator)
Jurate Paulauskiene (Head of Product development department, "Stumbras") - Image Credits
- Edgaras Marozas
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