The Soul of Maotai Flavour Wu PríomhFheidhm: Pacáistiú Buidéil Bhiotáille by Li Zuo is a highly esteemed winner of the very prestigious 2020 Duais Airgid A' Design Award in Dearadh Pacáistíochta Competition Category.
AirgeadPacáistíocht· 2020
The Soul of Maotai Flavour Wu PríomhFheidhm: Pacáistiú Buidéil Bhiotáille
by Li Zuo
Client: Wendao WD Creativity
Duais Airgid A' Design Award Winner in Pacáistíocht Category
Verified Award Winner
Verify Award Status for #86639The Design
About The Soul of Maotai Flavour Wu PríomhFheidhm: Pacáistiú Buidéil Bhiotáille
Is dearadh pacáistithe é Wu do bhiotáille ardleibhéil ar bhlas Maotai. Tá cruth braoin leachta ar an mbuidéal, ag cur in iúl gur eisint scagtha atá sa bhiotáille laistigh. Tá dromchla an ghloine snasta agus tá an lógó órphlátáilte. Tá an bosca seachtrach déanta as adhmad nádúrtha atá snoite le patrún gráin uisce, rud a fhreagraíonn do chruth an bhuidéil agus ar féidir é a athchúrsáil. Baineadh úsáid as múnla gloine snoite as adhmad le linn a tháirgthe. Tá an tacar iomlán 260 mm ar leithead, 140 mm ar doimhne agus 300 mm ar airde. Cuidíonn an dearadh le ceannaitheoirí carachtar na biotáille a thuiscint.
The Recognition
About the Duais Airgid A' Design Award
Bhuaigh an dearadh The Soul of Maotai Flavour Wu PríomhFheidhm: Pacáistiú Buidéil Bhiotáille Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh The Soul of Maotai Flavour Wu PríomhFheidhm: Pacáistiú Buidéil Bhiotáille ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh The Soul of Maotai Flavour Wu PríomhFheidhm: Pacáistiú Buidéil Bhiotáille a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Moutai flavored soul "Wu" (understanding) series, product positioning luxury goods, each bottle of wine is the essence of refining the essence, the design award takes the shape of water droplets as the appearance, the glass is used for baking flowers, the outer box uses natural wood, water pattern The shape melts into it, representing a good visual perception of the understanding of the wine. Let consumers understand the essence of the product.
- Dimensions & Packaging
- 260 mm wide, 140 mm deep and 300 mm high
- Tags
- Maotai , Maotai Bottles, Emotional Water, Packaging Design
- Production Technology
- Wood carved glass mold
- Research
- To study the water form deduced by wood and to develop water drop bottles by glass
- Inspiration
- The soul of Maotai-flavour Packaging Design Description of the series of “Wu”(Understanding):
The difference between Maotai flavour liquor and other distilled liquor is that it has a complicated brewing technique. It has been brewed for 1 year, 2 times for putting grains, 9 times for cooking, 8 times for fermentation, 7 times for taking liquor, and 5 years for storage. And then the bartender blends 7 rounds of the liquor, especially the process of blending is the combination of technology and art. The soul of Maotai-flavour is the high-end product of this type, the luxury of the liquor, and the bartender's understanding of Maotai flavour liquor,and it refines the essence of Maotai flavour liquor. The design uses the liquor drop as the bottle shape, meaning the soul of Maotai flavour is the drop of the essence of the Maotai flavor liquor, the bottle body is sprayed the glaze on it's glass, the logo is gilded, and the outer box is made of precious wood with the grain of water, which can be recycled, and it is an echo to the bottle shape. - Project Duration
- The project started in Guangzhou in November 2018, completed in Guangzhou in February 2019, and was listed in Guizhou in May 2019.
- Team Members
- Creative：lizuo Design：lizuo
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