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Saintly Flavours Tacar Bronntanas Bia Gourmet by Jeremy Bonggu Kang

Saintly Flavours Tacar Bronntanas Bia Gourmet by Jeremy Bonggu Kang is a highly esteemed winner of the very prestigious 2020 Duais Airgid A' Design Award in Dearadh Pacáistíochta Competition Category.


AirgeadPacáistíocht· 2020

Saintly Flavours Tacar Bronntanas Bia Gourmet

by Jeremy Bonggu Kang

Client: Jeremy Bonggu Kang

Duais Airgid A' Design Award Winner in Pacáistíocht Category

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Colors

The Design

About Saintly Flavours Tacar Bronntanas Bia Gourmet

Is tacar bronntanas bia gourmet é Saintly Flavors a dhíríonn ar thomhaltóirí siopaí ard-deireadh. Tar éis an treocht ina bhfuil bia agus bia tar éis éirí faiseanta, tagann inspioráid an tionscadail ó théama faisin Met Gala 2018 de Chaitliceachas. Rinne Jeremy Bonggu Kang iarracht cuma a chruthú a ghlacann súile na dtomhaltóirí ard-deireadh siopaí, ag baint úsáide as stíl ornáideach agus eitseála traidisiúnta na léaráidí chun traidisiún saibhir na healaíne agus déanamh bia ar ardchaighdeán a léiriú i Mainistreacha Caitliceacha.

The Recognition

About the Duais Airgid A' Design Award

Bhuaigh an dearadh Saintly Flavours Tacar Bronntanas Bia Gourmet Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Saintly Flavours Tacar Bronntanas Bia Gourmet ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Saintly Flavours Tacar Bronntanas Bia Gourmet a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The overall design of the project focuses on creating an artistic and luxurious look to catch the eyes of consumers of the high-end store, using the ornate and traditional style of illustrations to convey the theme of Catholicism.
Not only was the logo for the brand made in an etching style illustration, but the detailed illustrations of each Abbey were placed in medieval style hand drawn flames on the front of the label. The package was designed to serve the decorative purpose by itself while and after using it.
Dimensions & Packaging
Wine: 65mm x 65mm x 297mm
Jam: 61mm x 61mm x 122mm
Cheese: 103mm x 42mm x 103mm
Cracker: 204mm x 56mm x 56mm
Tags
Packaging design, Gourmet foods gift set, Logo design, illustration, wine, jam, cracker, luxury
Production Technology
To give an artistic and luxurious look, the thick papers with textures like an artist's sketchbook were used as the boxes and labels of each product of the gift set.
Design Challenge
The challenge of the project was to balance the beauty and fanciness of the ornamental elements from the rich tradition and the modern luxury appealing contemporary consumers. The usage of the chosen typeface and the mindful composition of graphic elements helped to win the balanced look of the outcome.
Inspiration
Along with the trend that food and the act of eating have become fashionable, the inspiration for the project comes from 2018's Met Gala fashion theme of Catholicism. The name of the brand, Saintly Flavours, represents the rich tradition of high-quality food made by medieval monasteries. The names of gourmet products from seven Abbeys of France represent the values of Catholicism such as Meditation, Benediction, Generosity, Moderation, Patience, Reward, Happiness, Integrity.
Project Duration
The project started and finished in 2018 in Vancouver.
Operation Flow
Inside of the fitted outer container, two wine bottles (one red wine and one white wine), one cracker box, and three jam jars are stacked up like an architecture.
Patents
Copyrights belong to Jeremy Bonggu Kang, 2018.
Image Credits
Image #1: Jeremy Bonggu Kang, 2018
Image #2: Jeremy Bonggu Kang, 2018
Image #3: Jeremy Bonggu Kang, 2018
Image #4: Jeremy Bonggu Kang, 2018
Image #5: Jeremy Bonggu Kang, 2018

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