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Pavomea Dessert Store Aitheantas Branda Milseog by Jansword Zhu

Pavomea Dessert Store Aitheantas Branda Milseog by Jansword Zhu is a highly esteemed winner of the very prestigious 2020 Duais Umha A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.


UmhaGrafaig· 2020

Pavomea Dessert Store Aitheantas Branda Milseog

by Jansword Zhu

Client: Jansword zhu

Duais Umha A' Design Award Winner in Grafaig Category

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Verified Award Winner

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Colors

The Design

About Pavomea Dessert Store Aitheantas Branda Milseog

Is éard atá i gceist le Pavomea Dessert Store ná tionscadal branda agus dearadh spáis do bhranda milseog a chomhcheanglaíonn milseoga agus sneaiceanna le heilimintí ealaíonta. Tá an coincheap bunaithe ar an teoiriceoir datha Gearmánach Goethe, a rinne staidéar ar dhath agus a d'fhorbair roth datha heicseagánach. Is féidir leis an lógó athrú go dtí trí mhodh chun smaoineamh an phriosma a chur in iúl agus chun codarsnacht a chur leis idir línte agus cruthanna. Léiríonn scéim datha ghlanbhán an téama ilchineálach. Úsáideann an pacáistíocht struchtúir pháipéir, agus úsáideann dearadh an lampa aicrileach. Treoraíonn smaoineamh an tsolais an córas branda agus taobh istigh an tsiopa.

The Recognition

About the Duais Umha A' Design Award

Tha Pavomea Dessert Store Aitheantas Branda Milseog air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Pavomea Dessert Store Aitheantas Branda Milseog na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Pavomea Dessert Store Aitheantas Branda Milseog a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Pavomea is an artsy dessert brand that focuses on creating new desserts and snacks combining artistic elements. We picked up the great German chromatist Goethe as the brand soul, because he is the one who discovered the residue, developed the hexagon color chrome.
Tags
Art, Dessert, Light, Pure, Prism, hexagon, Goethe
Production Technology
Paper structure(package) , Acrylic structure(lamp design)
Design Challenge
Control the quality of all the material.
Research
Research of Goethe.
Inspiration
The logo can transfer into three modes to emphasize the concept of prism and show more contrast of lines and shapes. The design goes to a pure white color scheme to present its panchromatic feature.
Project Duration
The project started in September 2018 and finished in December 2018 in Beijing.
Operation Flow
From the Concept of "Light" to the branding system and space design.
Patents
Copyrights belong to Pavomea, Jansword Zhu and Zhang Wenliang.
Team Members
Art Director: Jansword Zhu
Account Manager: Yuan Chang
Space Design: Zhang WenLiang
Consultant: Ricky Gao
Consultant: Angela Zhou

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