Sierra Cantabria Lipéad Fíona by Estudio Maba

Sierra Cantabria Lipéad Fíona by Estudio Maba is a highly esteemed winner of the very prestigious 2020 Duais Airgid A' Design Award in Dealbhadh Pacaidh Competition Category.

AirgeadPacadh· 2020

Sierra Cantabria Lipéad Fíona

by Estudio Maba

Client: Bodegas y viñedos Sierra Cantabria

Duais Airgid A' Design Award Winner in Pacadh Category

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Colors

The Design

About Sierra Cantabria Lipéad Fíona

Is éard atá i Sierra Cantabria ná dearadh lipéid do theaghlach fíonta a tháirgeann fíonlann thraidisiúnta Spáinneach. Tá an raon leathan, mar sin roinneann na lipéid teanga amhairc amháin agus difríochtaí caolchúiseacha á gcoinneáil idir na buidéil. Cuirtear siombailí airmiúla a bhí in úsáid ag an teaghlach le 150 bliain le chéile le hordlathas soiléir de ghnéithe clóghrafacha. Cruthaíonn an córas 53 teaglaim lipéid do bhuidéil Bordeaux agus Burgundy. Priontáiltear gach lipéad ar pháipéar cadáis le rilíf ard, stampáil agus stríoca vearnaise. Is é an aidhm ná raon clasaiceach agus léiritheach le híomhá brandála comhsheasmhach.

The Recognition

About the Duais Airgid A' Design Award

Tha Sierra Cantabria Lipéad Fíona air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Sierra Cantabria Lipéad Fíona na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Sierra Cantabria Lipéad Fíona na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Sierra Cantabria is an extensive family of wines from one of the most traditional wineries in Spain. The different variants that it has give rise to a very large family, whose branding is worked as a whole, but also retaining subtle differences between one of the bottles to give rise to a range full of elegance and expressiveness.
Dimensions & Packaging: Bordeaux and Burgundy Bottles
Tags: Wine, design, bottle, label, brand
Production Technology: Cotton paper label with high relief, stamping and varnish strokes.
Design Challenge: The exercise on all bottle variants, starting from a few elements has been the most complex part of the project, to maintain consistency in the whole and also the point of differentiation between the range.
Research: A joint work between the management of the company, winemakers of great tradition and the creative team to achieve the most appropriate tone that the brand represents in a powerful and consistent way.
Inspiration: The heraldic symbols of the family that have accompanied the brand for 150 years and a rigorous wine tradition give rise to a classic label but full of content and nuances. The brand must be perceived emphatically, monopolizing the label full of typographic contrasts.
Project Duration: January to September 2019
Operation Flow: The most interesting part of the project is that the family gives a total of 53 combinations of labels, which, together with a series of elements, highlight the brand image in a strong and nuanced way. A renovated classic and full of exquisiteness.
Patents: Bodegas y Viñedos Sierra Cantabria
Team Members: Strategy Direction: Beatriz Suarez
Creative direction and design: Miguel angel del Baño
Image Credits: Estudio Maba