Platanam Pacadh · 2021
Pepsi Chinas People Daily New Media Cana Deoch
by PepsiCo Design and Innovation
- Duais Platanaim A' Design Award 2021 in Pacadh
- CLIENT: PepsiCo Design & Innovation
- Estimated Number of Design Views: 442,372
- Verification code 6A1390DC4A · Verify this award
Colors
About Pepsi Chinas People Daily New Media Cana Deoch
'S e sreath de dhealbhaidhean cana deoch cuimhneachail a th' ann an Everyday Heroes a chaidh a chruthachadh dha Pepsi ann an co-obrachadh le roinn nam Meadhanan Ùra aig People's Daily ann an Sìona. Tha na canaichean a' toirt urram do luchd-obrach meidigeach, luchd-obrach, saor-thoilich agus luchd-lìbhrigidh a rinn seirbheis dha na coimhearsnachdan aca air an loidhne-aghaidh rè galar mòr-sgaoilte COVID-19. Tha gach dealbhadh a' toirt urram do ghinealach ùr de ghaisgich làitheil agus a' cur an cèill taingealachd airson na chuir iad ris gach latha. Tha am pacaideadh a' tionndadh soitheach deoch aithnichte gu teachdaireachd phoblach shìmplidh de thaing agus spèis cho-roinnte.
About the Duais Platanaim A' Design Award
Tha Pepsi Chinas People Daily New Media Cana Deoch air Duais Platanaim A' Design Award a bhuannachadh, aithneachadh ro-urramach a bheirear do dhealbhaidhean a tha dha-rìribh sònraichte, eireachdail agus iongantach. Tha buannaichean Platanaim nam mìorbhailean cruthachaidh, nam fianais air crìochan cruthachalachd inntleachdail, agus a nochdas proifeiseantachd agus sàr-ghèinidh gun choimeas an luchd-dealbhaidh. Thathar an dùil gum bi na dealbhaidhean seo nan obraichean as ainmeile a mhìnicheas bòidhchead ùine, a chuidicheas le sunnd a' chomainn agus a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Pepsi Chinas People Daily New Media Cana Deoch a' nochdadh ìre sàr-mhathais os-chaithreach agus gu cinnteach a' dèanamh an t-saoghail nas fheàrr leis na feartan buannachdail is luachmhor aige. Tha Pepsi Chinas People Daily New Media Cana Deoch na obair a bhuannaich Duais Platanaim A' Design Award a dhùisgeas miannan, a bhrosnaicheas, a thaitneas agus a thogas gàirdeachas mòr.
Press Kit
- Unique Properties
- Pepsi joined hands with Chinas Peoples Daily New Media to introduce and celebrate a new generation of heroes, the global collective of medical staff, workers, volunteers, and delivery persons who have been fighting on the frontlines of this pandemic every single day. As an homage to them, we launched the Everyday Heroes campaign, a meaningful tribute expressed through commemorative can designs.
- Tags
- Packaging, Beverage
- Inspiration
- COVID-19 has changed the world forever, and altered lives across the globe. Everyone has been affected, but we have also witnessed bold bravery and incredible acts of kindness. At Pepsi, we have been moved by the courageous people showing up, day after day, for their communities. Their spirit of love is deeply inspiring. We wanted to create something that honored them and expressed our sincere gratitude for their contributions.