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The Enchanted Forest Phacaid by Elena Gamalova

The Enchanted Forest Phacaid by Elena Gamalova is a highly esteemed winner of the very prestigious 2021 Duais Òir A' Design Award in Dealbhadh Pacaidh Competition Category.


ÒrPacadh· 2021

The Enchanted Forest Phacaid

by Elena Gamalova

Client: Pagane studio

Duais Òir A' Design Award Winner in Pacadh Category

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The Design

About The Enchanted Forest Phacaid

Dealbhadh suaicheantas is pacaidh airson taigh-staile Blue Lagoon, New Caledonia taigh-staile beag de na h-eileanan, agus am botal ruma aca, The Enchanted Forest. Is e ruma geal gun samhail a th’ ann air a chomharrachadh le aromas vanilla socair, air a tharraing bho mheasgachadh de shiùcair siùcair a rinn tuathanaich ann an Caledonia a Deas. B’ e an t-amas dealbhadh leubail a chruthachadh a bheir seachad càileachd a’ bhrannd agus a chruthaicheas ceangal tòcail leis an luchd-ceannach ann am margaidh air leth farpaiseach. Tha faireachdainn iomlan a’ phacaid mu dheidhinn a bhith ag eadar-fhighe traidisean agus ùr-nodha.

The Recognition

About the Duais Òir A' Design Award

Tha The Enchanted Forest Phacaid air Duais Òir A' Design Award a bhuannachadh, aithneachadh anabarrach urramach a bheirear do dhealbhaidhean den chiad ìre, mìorbhaileach agus sònraichte. Tha buannaichean Òir nan cruthachaidhean anabarrach ùr-ghnàthach, làn lèirsinn agus drùidhteach a nochdas gèinidh, gliocas agus comas an luchd-dealbhaidh. Thathar an dùil gum bi The Enchanted Forest Phacaid na innleachd a gheibh moladh mòr, a stèidhicheas gluasadan agus mòr-chuimhneachain a bheir luach nach fhacas riamh roimhe. Tha an dealbhadh seo a bhuannaich Duais Òir A' Design Award na phròiseact sònraichte, urramach a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais gu mòr. Bidh The Enchanted Forest Phacaid a' cruthachadh faireachdainnean làidir miann, a' dùsgadh dealas, a' brosnachadh cruthachalachd agus a' glacadh sinn.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Label and packaging design for Blue Lagoon distillery, New Caledonia a small and unique distillery of the islands, and The Enchanted Forest. It is a uniquely crafted white rum characterized by gentle vanilla aromas, distilled from a variety of sugar cane produced by farmers in southern Caledonia. The objective was to create a label design that brings to life the legendary and mysterious story of this uniquely crafted white spiced rum, in order to create an emotional bond with their customers.
Dimensions & Packaging
Height 210 mm x Diameter 12 mm
Tags
spirits, rum, bottle, packaging, label, alcohol beverages, packaging design
Production Technology
Packaging Design, Brand Identity, Brand Creation
Glass bottle. The cap is a wooden closure with bamboo. The labels were screen printed, with a combination of gold foil stamping on the neck.
Design Challenge
The experimental batch of rum is a new part of the production of Blue Lagoon distillery. It is not common for New Caledonia to produce rum, so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of rum, in order to provide a solution that attire the customer attention and help them to gain part of the already competitive market.
Research
This design comes from a detailed observation of the manufacturer identification.
Inspiration
The inspiration came from the traditional beliefs and culture, of the local community of Kanak people, and their efforts related to environmental protection and conservation of the tropical forest and lagoon that surrounds the islands.

The label design that we created takes people back in a time of discoveries, legends, and adventures.
The bird living in the Enchanted Forest is a symbol of joy - a celebration of life. The color of the bottle reflects the blue shades of the famous lagoon that surrounds the Enchanted Forest and gives a sensation of freshness. Dive deep into the historical roots of the Enchanted forest and his legendary spiritual drink.
Project Duration
The project started in April 2020 and finished at the end of May, in Noumea, New Caledonia.
Operation Flow
It's a simple normal functioning alcoholic glass bottle. There's no special function to it.
Patents
Copyrights belong to Elena Gamalova, 2020.

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