Yongxi Glacadair Tùise Dà-fheidhm by En Ke

Yongxi Glacadair Tùise Dà-fheidhm by En Ke is a highly esteemed winner of the very prestigious 2021 Duais Òir A' Design Award in Dealbhadh Pacaidh Competition Category.

ÒrPacadh· 2021

Yongxi Glacadair Tùise Dà-fheidhm

by En Ke

Client: Shanghai Yongxi Gold Phoebe Culture Communication Co., Ltd

Duais Òir A' Design Award Winner in Pacadh Category

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Verified Award Winner

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Colors

The Design

About Yongxi Glacadair Tùise Dà-fheidhm

Chaidh an obair seo a dhealbhachadh le Mgr En Ke stèidhichte air seann chultar rìoghail Sìneach. Tha am pacadh air ath-dhealbhachadh le eileamaidean de phàtran sgòthan a' Bhaile Thoirmisgte, tha an obair ealain iomlan coltach ri ìbhri, a' cur an cèill gu h-iomlan bòidhchead an Ear. Nuair a dh'fhosglas tu an còmhdach mullach, tha glacadair tùise de phoebe òir paisgte ann am pàipear eag-chàirdeil. Tha an obair dhealbhaidh seo a' briseadh leis an traidiseanta, ag aonadh dà ghnìomh losgaidh is stòraidh ann an dealbhachadh aon toraidh, agus mar sin fhuair e peutant ann an Sìona. Tha e air duaisean dealbhaidh eadar-nàiseanta a bhuannachadh agus e air a ghabhail gu math leis a' mhargaidh!

The Recognition

About the Duais Òir A' Design Award

Tha Yongxi Glacadair Tùise Dà-fheidhm air Duais Òir A' Design Award a bhuannachadh, aithneachadh anabarrach urramach a bheirear do dhealbhaidhean den chiad ìre, mìorbhaileach agus sònraichte. Tha buannaichean Òir nan cruthachaidhean anabarrach ùr-ghnàthach, làn lèirsinn agus drùidhteach a nochdas gèinidh, gliocas agus comas an luchd-dealbhaidh. Thathar an dùil gum bi Yongxi Glacadair Tùise Dà-fheidhm na innleachd a gheibh moladh mòr, a stèidhicheas gluasadan agus mòr-chuimhneachain a bheir luach nach fhacas riamh roimhe. Tha an dealbhadh seo a bhuannaich Duais Òir A' Design Award na phròiseact sònraichte, urramach a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais gu mòr. Bidh Yongxi Glacadair Tùise Dà-fheidhm a' cruthachadh faireachdainnean làidir miann, a' dùsgadh dealas, a' brosnachadh cruthachalachd agus a' glacadh sinn.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In Eastern culture, the storage and burning of incense are two independent tools. This design work combines the above two functions. Its design structure is through the re-creation of the "dovetail" structure of the traditional process, combined with the structural design of the West Pull firearms.

The outer packaging of the product is redesigned with cloud pattern elements on the double dragon wall of the Forbidden City. the whole body as if an Oriental ivory carving works of art to show the beauty of the Orient.
Dimensions & Packaging: 1. Outer packaging: length 29cm, diameter 3.4cm (cylindrical); 2. Lining: environmentally friendly paper spot color printing, unfolded size 28cmX9.5cm, rolled into place, isolation and shock protection; 3. Inner packaging: wood Incense sticks, length 27.5cm, diameter 2.7cm (cylindrical)
Tags: Incense set, Oriental culture, Combining two into one, Imperial Palace culture
Production Technology: Outer packaging: fine molds, imitation tooth carving injection products; inner packaging (containers): 3 grades, 1. Golden phoebe, 2. Lobular red sandalwood, 3. Rosewood.
Others: environmentally friendly paper and spot color printing.
Process: wood selection, wood drying treatment, wood anti-deformation treatment, industrial machine cutting, laser engraving of details, product forming combination, batch polishing.
Design Challenge: Difficulty 1: In Eastern culture, the storage and burning of incense are two independent tools. Modern life advocates practical minimalism. How to break the tradition and combine two tools into one?

Difficulty 2: The performance and reshaping of historical culture requires innovation, but also needs to ensure that the original brand culture and product experience will not be separated from the original historical and cultural soil?
Research: 1. Research on the royal culture and brand culture of China during the Ming and Qing dynasties.
2. Research on people's prefereRnce for aroma supplies in modern home life.
3. Research on the combination of traditional craftsmanship of wooden incense and modern craftsmanship that can be mass-produced.
Inspiration: In ancient China, golden phoebe was used exclusively by the royal family and the people would be guilty of using it. Today, we are committed to breaking down barriers of tradition and modernity, therefore, the royal cultural elements of the Forbidden City, as a creative inspiration.
Project Duration: Started in Beijing, China in July 2018; completed in Shanghai, China in August 2019; obtained Chinese innovation invention patents in December 2019; and exhibited in Frankfurt, Germany in February 2020.
Operation Flow: 1. Pull out the top cover of the white outer packaging,
2. Pinch the opening of the black paper inner packaging, and then pull out the product as a whole.
3. Take out the cylindrical product from the black paper inner packaging.
4. The cylindrical product is a combination of the upper part and the lower part, which can be separated into an burner and an holder by pushing back and forth by hand.
5. Remove the incense from the holder and insert the burner to light it.
Patents: The product design and packaging design of this product have obtained China's national innovation invention patent, patent number: ZL 2019 2 0111503.4；Patent authorization announcement date: December 24, 2019; inventor: KE, EN