Time Feidhm: Pacáistíocht Masc Aghaidhe by Jie Yang is a highly esteemed winner of the very prestigious 2021 Duais Airgid A' Design Award in Dealbhadh Pacaidh Competition Category.
AirgeadPacadh· 2021
Time Feidhm: Pacáistíocht Masc Aghaidhe
by Jie Yang
Client: Decelent
Duais Airgid A' Design Award Winner in Pacadh Category
Verified Award Winner
Verify Award Status for #116676The Design
About Time Feidhm: Pacáistíocht Masc Aghaidhe
Is dearadh pacáistíochta é Time a cruthaíodh do mhasc aghaidhe taisrialaithe. Osclaíonn an bosca cosúil le leabhar, ionas gur féidir na leathanaigh a iompú ón gcéad cheann go dtí an ceann deireanach. Úsáideann an saothar ealaíne beithíoch uisce ó mhiotaseolaíocht ársa na Síne agus dathanna a tógadh ó bhallmhúrmhaisiú Dunhuang. Tá an pacáiste seachtrach 200 mm ar fad, 110 mm ar leithead agus 50 mm ar tiús. Úsáidtear páipéar in-díghrádaithe mar phríomhábhar. Cuireann cóireáil geal UV agus greanadh arís is arís eile codarsnacht leis an gcúlra dorcha. Nascann an dearadh cultúr traidisiúnta le branda cosmaidí nua-aimseartha.
The Recognition
About the Duais Airgid A' Design Award
Tha Time Feidhm: Pacáistíocht Masc Aghaidhe air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Time Feidhm: Pacáistíocht Masc Aghaidhe na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Time Feidhm: Pacáistíocht Masc Aghaidhe na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- First of all, the designer integrates the book creativity into the packaging, which means that reading this book from beginning to end is like growing from youth to old. While our appearance changes, our inner beauty is gained.
Secondly, this case is a moisturizing facial mask specially designed for women.
The designer applies the ancient Chinese mythological story of the water beast as a creative element and the Dunhuang mural colors from thousands of years ago marking the friendly exchanges between China and the world on the Silk Road to empower the culture value of this product. - Dimensions & Packaging
- The outer package is 50 mm thick, 200 mm long and 110 mm wide.
- Tags
- Ancient myths, Dunhuang murals, innovative expression of open box of books, connotative beauty
- Production Technology
- The choice of materials is mainly made of degradable environmental protection paper, which emphasizes the harmonious coexistence of human and environment.
- Design Challenge
- This package takes black as the base color, the picture color will be affected, not bright enough, it is difficult to open the picture space sense. Finally, the picture is treated with UV brightening technology to make the whole picture bright, and repeated bumping is used to enhance the sense of hierarchy of the picture.
- Research
- This design is an upgrade case. Customers hope that the new scheme will have more China cultural connotations, and better display the gorgeous packaging, which is different from the packaging techniques used in the market.
After in-depth research, we find that consumers are more willing to spend on novelty and culture. Therefore, we decided to make some innovations: we will browse the form of books as a way of opening and closing the mask, and integrate the color art of Dunhuang murals to recreate the product - Inspiration
- The design inspiration comes from books. As life is like a book. Reading this book from beginning to end is like growing from youth to old. While our appearance changes, our inner beauty is gained.
Applying the ancient Chinese mythological story of the water beast as a creative element and the Dunhuang mural colors from thousands of years ago marking the friendly exchanges between China and the world on the Silk Road to empower the culture value of this product.
This work not only shows the long history of human art and cultural heritage but also brings consumers to contemplation on the life. - Project Duration
- The project started in July 2020 and completed in September 2020.
Designed, proofed and manufactured in Shenzhen. - Operation Flow
- The designer integrates traditional culture with modern fashion to this brand-new cosmetics brand. This is the original intention of our mask. Through the study of history and ancient art, the designer uses a new way to manifest the classic and modern.
- Team Members
- JieYang
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