Tsubasa.Y Amalachadh Branda by Siwei Lai

Tsubasa.Y Amalachadh Branda by Siwei Lai is a highly esteemed winner of the very prestigious 2022 Duais Airgid A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

AirgeadGrafaig· 2022

Tsubasa.Y Amalachadh Branda

by Siwei Lai

Client: Tsubasa.y

Duais Airgid A' Design Award Winner in Grafaig Category

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Verified Award Winner

Verify Award Status for #127809

View at A' Design Award Press Release Award Badge

Colors

The Design

About Tsubasa.Y Amalachadh Branda

'S e bùth taghaidh seann-fhasan a th' ann an Tsubasa.Y, a' sireadh anns na cruachan aodaich bho dhiofar amannan airson blas sònraichte gach pearsa, a' dearbhadh is ag aonachadh gu cunbhalach, a' toirt gu bith fuaim fasan nach fhaca an ginealach seo riamh roimhe, dìreach mar an t-ainm Tsubasa (sgiath), a' stiùireadh an tlachd àrsaidh gu itealaich tro na h-aodaichean eadar-dhealaichte eadar inneach agus sgeulachd. Tha a' chùis seo a' gabhail a-steach dearbh-aithne na bùtha, am pacadh, agus dealbhachadh clò.

The Recognition

About the Duais Airgid A' Design Award

Tha Tsubasa.Y Amalachadh Branda air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Tsubasa.Y Amalachadh Branda na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Tsubasa.Y Amalachadh Branda na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: TSUBASA.Y is a vintage selection shop, choosing unique and tasteful selections from all over the world. This case packs the shop’s identification, packaging, and print design.
Tags: Visual Identity, Logo, Branding, graphics, printed matter
Production Technology: Especially the design on the outer packaging stickers allows the shop assistants to customize and interact with consumers
The clerk uses the blank space of the sticker, draws, and leaves a message so that every consumer can feel a sense of honor and uniqueness when receiving the goods. There is a touch of digital printing in the blank space of the sticker, which is replaced every year according to the number of years the brand has been established.
Inspiration: In the identification design, the initials of the brand name "TSUBASA" (Japanese meaning wings) and Y are the main shape combinations, and the main shape is formed like a bird spreading its wings. Use simple lines to create a sense of refinement and quality.
Project Duration: The project started in March 2021 and finished in June 2021, in Taichung City, Taiwan.

Read the Press Release