DamoWang Taurine Energy Drink Pacáistíocht Deoch Fuinnimh le Chi Forest

Tha DamoWang Taurine Energy Drink Pacáistíocht Deoch Fuinnimh le Chi Forest na bhuannaiche air leth urramach anns an fharpais chliùitich 2022 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

UmhaPacadh· 2022

DamoWang Taurine Energy Drink Pacáistíocht Deoch Fuinnimh

le Chi Forest

Neach-ceannach: Genki Forest (Beijing) Food Technology Group Co., Ltd.

Buannaiche Duais Umha A' Design Award ann an Roinn Pacadh

15,244

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #135611

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn DamoWang Taurine Energy Drink Pacáistíocht Deoch Fuinnimh

Is deoch fheidhmiúil é Deoch Fuinnimh Táirín DamoWang a chuirtear i láthair i gcanna iarainn 250 millilítear. Tomhaiseann an canna 65.6 faoi 91.8 milliméadar agus tá sé déanta le priontáil trédhearcach ard-loinnir ar mhiotal. Léiríonn an ealaín figiúr atá spreagtha ag Chiyou, laoch de mhiotaseolaíocht na Síne, in éineacht le comhartha ordóige in airde a thugann le fios neart agus muinín. Tá ginseng agus gásaí faoi na Síne sa deoch, luibheanna traidisiúnta a úsáidtear chun beocht a athbhunú. Tá an canna miotail cur aithne air éasca le coinneáil agus fuaraíonn sé go tapa.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha DamoWang Taurine Energy Drink Pacáistíocht Deoch Fuinnimh air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi DamoWang Taurine Energy Drink Pacáistíocht Deoch Fuinnimh na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh DamoWang Taurine Energy Drink Pacáistíocht Deoch Fuinnimh a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: The majority of the consumers choose energy drinks to refresh themselves under extreme circumstances. But they usually feel exhausted after the effect wears off. The product tried to solve that by especially adding traditional Chinese herbal medicines Ginseng and Chinese wolfberry that is used to replenish the vitality of the body. Moreover, designers use the packaging itself to give a direct psychological hint through images and gestures. The thumbs-up gesture intends to show that you are amazing and unbreakable.
Tomhasan & Pacadh: 65.6mm x 91.8mm
Tagaichean: Branding, Packaging, Chinese National Tide
Teicneòlas Cinneasachaidh: High gloss iron transparent printing can on iron cans.
Dùbhlan Dealbhaidh: There are many technological limitations in iron cans and it would take a lot of effort to change the layout and color during the production proofing stage. In order to find the best color and the rate of reflection, designers spent a week in the factory constantly adjusting various variables such as the hue of a color, the iron permeability and multi-standard point calibration during the printing process.
Rannsachadh: The Chinese meaning of DAMOWANG is an invincible person with extraordinary ability. However, designers have encountered difficulties in interpreting DAMOWANG through IP image. Designers hope to put it into practice on a specific Chinese historical figure instead of creating a figure out of thin air. Because they supposed that a character created out of thin air can't convince users to believe. They hope that as an energy drink, it can gain trust from users. Therefore, designers chose Chiyou after comprehensive evaluation by investigating the stories of Chinese Shinhwa and ancient historical figures. The image of Chiyou created by designers refers to the image depicted on the stone tablets of Han Dynasty, with a bit sense of martial arts. Designers want to encourage our customers to believe in themselves and find their inner DAMOWANG. Anyone can be a DAMOWANG and it can help you get there.
Brosnachadh: The packaging inspiration comes from Chinese traditional mythological figure: Chiyou. He was one of the creators of Chinese culture, also known as the god of war and the inventor of the cold weapons (bows and arrows, axes).The packaging delivers a message that the ancient God of War cheered and praised for the hardworking Chinese people.It is believed that his legend can encourage young people and help them succeed in daily work.
Faid a' Phròiseict: The project started in August,2021 and was completed in February, 2022.
The design was completed in December, 2021. The production location is Shanghai, China.
Sruth Obrachaidh: It pursues a traditional packaging form, iron cans, rather than innovating another form because it wants Chinese consumers to be familiar as a functional beverage. It chose 250mL iron cans for better holding experiences. Metal packaged drinks feel more powerful when grasping than plastic or glass ones. Also, they taste a lot better when they serve cold，iron cans are quicker to cool in fridges, so that consumers can enjoy the fresh more easily.
Buill na Sgioba: Yushu Zhang, Yiqun Tang
Creideasan Dhealbhan: Yushu Zhang, Yiqun Tang