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Love is Invisible Pacadh by En Ke

Love is Invisible Pacadh by En Ke is a highly esteemed winner of the very prestigious 2022 Duais Airgid A' Design Award in Dealbhadh Pacaidh Competition Category.


AirgeadPacadh· 2022

Love is Invisible Pacadh

by En Ke

Client: Super Joey Foundation

Duais Airgid A' Design Award Winner in Pacadh Category

Colors

The Design

About Love is Invisible Pacadh

Tha leth-bhreith an aghaidh Asianaich air àrdachadh anns na Stàitean Aonaichte rè na galar-sgaoilidh. Tha bun-bheachd dealbhaidh Love is Invisible stèidhichte gu sònraichte air bun-bheachd fulang uisge ann an cultar Asianaich, gus sealltainn gu bheil an gaol eadar daoine neo-fhaicsinneach, rud as urrainn leth-bhreith a chuir às agus cnapan-starra a thoirt air falbh. 'S e gnìomhachd leas poblach a th' ann an Love Is Invisible a chaidh a chur air bhog le Bun-stèidh Super Joey ann am faisg air 20 baile air feadh na dùthcha. Dhealbh sgioba Tsddesign na lèintean-T agus am pacadh a chaidheas saor-thoilich òga de dhiofar chinnidhean air feadh na dùthcha bhon chruinneachadh Love is Invisible.

The Recognition

About the Duais Airgid A' Design Award

Tha Love is Invisible Pacadh air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Love is Invisible Pacadh na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Love is Invisible Pacadh na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Love Is Invisible is a public welfare activity launched by the Super Joey Foundation in nearly 20 cities in the United States in 2022. The Super Joey Foundation is dedicated to childhood cancer care and calls attention to this particular group. Tsddesign team created T-shirts and packaging designs based on this, in the United States, young volunteers of different races and skin colors will wear the 'Love is Invisible' series of products to promote this concept in public welfare activities.
Dimensions & Packaging
Outer packaging specifications: cylinder diameter 12cm, height 25cm
Tags
About love, Asian culture, blue and white porcelain, water, invisible.
Production Technology
Cylindrical paper outer packaging, pure cotton clothing
Design Challenge
With the unique water pattern in Asian culture, combined with the artistic expression of blue and white porcelain, it can naturally express the English font of "love is invisible".
Research
Research for advocacy against Asian discrimination: 1. How to find resonance in Eastern and Western cultures? 2. How to express the concept of "love" that can be recognized in both Eastern and Western cultures? 3. The study of artistic expression.
Inspiration
Due to Covid-19, discrimination against Asians has increased in the United States. The design idea of Love is Invisible is specially based on the concept of 'water tolerance' in Asian culture to show that love between people is invisible and can eliminate discrimination, to eliminate barriers. Funds from the sale of this product will be used to care for children with cancer in the United States.
Super Joey Foundation firmly believes that love is invisible, and no child should fight cancer alone!
Project Duration
Creation time and place: July 2021 to December 2021 Los Angeles, California, USA
Operation Flow
Shape the cotton-printed T-shirt coupons into circles and put them in a cylindrical outer package for easy portability. Meanwhile, the square carton is the container for the cotton hoodie.
Team Members
Creativity and Design: KE,EN

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