Stadium SC Freiburg Siostam Lorg Slighe by Thomas Geissert

Stadium SC Freiburg Siostam Lorg Slighe by Thomas Geissert is a highly esteemed winner of the very prestigious 2022 Duais Iarainn A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

IarannGrafaig· 2022

Stadium SC Freiburg Siostam Lorg Slighe

by Thomas Geissert

Client: Teamgeissert

Duais Iarainn A' Design Award Winner in Grafaig Category

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Colors

The Design

About Stadium SC Freiburg Siostam Lorg Slighe

B’ e an t-amas siostam a chruthachadh le dearbh-aithne agus tùsachd fhèin a tha a’ dol nas fhaide. Tha structar stadium ùr SC Freiburg air a dhèanamh suas de chruth bunaiteach orthogonal agus mullach orthogonal. Feumar taic a thoirt do phrionnsapal stiùiridh dealbhadh ailtireil, gus structar cruth-aithneachaidh a chruthachadh. Mar sin tha an siostam lorg slighe agus treòrachaidh ùr ga thaisbeanadh fhèin le cànan cruth soilleir. Bidh e a ’cur fàilte air agus a’ toirt fios do luchd-tadhail agus luchd-leantainn a tha mar-thà anns an raon a-muigh (pàirceadh, stad bus, tram), gan stiùireadh gu na dorsan agus san lann-cluiche tron phromanàd gu na suidheachain.

The Recognition

About the Duais Iarainn A' Design Award

Tha Stadium SC Freiburg Siostam Lorg Slighe air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Stadium SC Freiburg Siostam Lorg Slighe na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Stadium SC Freiburg Siostam Lorg Slighe airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The goal was to create a system with its own identity and originality that goes beyond. The structure of the new stadium of SC Freiburg consists of an orthogonal basic form and an orthogonal roof. The guiding principle of the architectural design, to create an identity-forming structure, must be supported. The new wayfinding and orientation system therefore presents itself with a clear language of form.
It welcomes and informs visitors and fans already in the outdoor area (parking, busstop, tram), leads them to the entrances and in the stadium via the promenade to the seats.
Dimensions & Packaging: Various dimensions according to the neccessities on-site
Tags: wayfinding, grafics, communication, modern, contemporary, reluctant, minimal, plain, timeless
Production Technology: colored alupanels with colored foil
Research: All texts, arrows and pictograms are provided in high-contrast black or white on the colorful areas.
The new font is Trade Gothic. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
Inspiration: The aim of the new wayfinding system is to achieve a harmonious overall concept of architecture and the signagesystem. The wayfinding system picks up on existing designs / the color scheme of SC Freiburg's corporate design. Grotesk typeface "Trade Gothic" (sans serif) is distinguished by its narrow run and at the same time good legibility. A hierarchy that captures and structures the information facilitated was created.
Project Duration: The design process stated in febuary 2020 and the official opening/the first football game was in summer 2021
Operation Flow: the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the fans, but also makes the space tangible and thus creates identification and identity.
Team Members: Thomas Geissert
Image Credits: TEAMGEISSERT