Tha Eco Smile Pacáistíocht le Musa Celik na bhuannaiche air leth urramach anns an fharpais chliùitich 2022 Duais Iarainn A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

IarannPacadh· 2022

Eco Smile Pacáistíocht

le Musa Celik

Neach-ceannach: Gleen

Buannaiche Duais Iarainn A' Design Award ann an Roinn Pacadh

13,123

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #139682

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Eco Smile Pacáistíocht

Tá sé mar aidhm ag an dearadh réitigh a thairiscint ar ábhair riachtanacha, lena n-áirítear lorg comhshaoil. Cruthaítear ainm an bhranda trí "green" agus "clean" a chomhcheangal. Léiríonn an teaglaim d'fhigiúirí duilleoige agus liopa sa lógó ar an bpacáiste miongháire an dúlra. Léiríonn an cúlra bán agus na dathanna boga sleachta an táirge. Faightear an phacáistíocht ó acmhainní in-athnuaite chun dramhaíl phlaisteach a chosc. Chomh maith leis sin, tá 75 faoin gcéad de na buidéil déanta as ábhair athchúrsáilte, agus tá siad 100 faoin gcéad in-athchúrsáilte.

An Aithneachadh

Mu dheidhinn Duais Iarainn A' Design Award

Tha Eco Smile Pacáistíocht air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Eco Smile Pacáistíocht na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Eco Smile Pacáistíocht airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: "Gleen" brand name is formed by combining green and clean, two words that are the essence of the product.

While defining the concept for the brand, the logo is used as a smiling leaf. A powerful identity that would identify with the brand even after many years was crucial.

The combination of leaf and lip figures in the logo symbolizes the awakening of nature, human respect for nature, and nature's smile. This logo makes the consumer feel the positive effect of the brand on nature and people.
Tomhasan & Pacadh: Height 29 cm X Length 9,5 cm X Width 6,4 cm
Tagaichean: Eco-friendly, Natural, Minimal, Vegan, Recyclable
Teicneòlas Cinneasachaidh: The packaging is obtained from renewable resources and can dissolve in nature. In addition, %75 of the bottles are made from recycled materials, and they are %100 recyclable.

Focusing on adding design elements such as pumps, triggers, measuring cups that can be bought once and used repeatedly aims to prevent waste.

In the sleeve design, the white background reflects the pureness of the product. Soft colors represent the extracts. The simplicity of the products is also observed in the packaging.
Dùbhlan Dealbhaidh: Topics, including the environment and climate change, growing consumption, and the environmental footprint, were one of the main factors that affected the design.

The main challenge was to reflect this point of view from the brand name to the logo, from the bottle design to the label design.
Rannsachadh: With consumers' awareness regarding health and natural products, their lifestyles have also changed. Therefore, as in every category, the interest in products with natural ingredients has increased day by day in household cleaning products.

As a result, brand and packaging designs that reflect product contents with a strong brand identity emerged. While the products do not harm the environment thanks to their unique formulas, their packaging designs also reduce their carbon footprint.
Brosnachadh: The main inspiration was the nature-friendly standpoint of the brand. Therefore, the design that meets the responsibilities on essential issues concerning the environment and the trace left on nature was the primary goal.

While creating the designs, the words of the famous architect Gaudi inspired the process. Gaudi sees no straight lines or sharp corners in nature and adds: "Nothing is art unless it comes from nature." Therefore, the product bottles look in harmony with nature, with simple, rounded lines. It was crucial for the brand's visual world to feel this perspective.
Faid a' Phròiseict: Turkey, 07 July 2021 - 20 November 2021
Sruth Obrachaidh: The product range will be available online, so warehouses to facilitate operational storage and cargo shipment are designed to increase consumer satisfaction after-sales.

The bottle has been designed in industrial designs to take up minimal space in storage and cargo shipments. As a result, there is minimum air space in the box in storage, parcel, and cargo packages which helps to reduce carbon emissions in transportation.
Buill na Sgioba: Musa Çelik, Efe Esa, Efkan Aydınlı