Mid Autumn Festival Gift Tea Phacaid by Li Jiuzhou

Mid Autumn Festival Gift Tea Phacaid by Li Jiuzhou is a highly esteemed winner of the very prestigious 2022 Duais Umha A' Design Award in Dealbhadh Pacaidh Competition Category.

UmhaPacadh· 2022

Mid Autumn Festival Gift Tea Phacaid

by Li Jiuzhou

Client: Li jiuzhou Studio

Duais Umha A' Design Award Winner in Pacadh Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Mid Autumn Festival Gift Tea Phacaid

Tha Fèis Meadhan an Fhoghair na fhèis air leth sònraichte ann an Sìona. Air an fhèis seo, bheir a h-uile duine do charaidean na tha iad a 'smaoineachadh a tha math. Anns an dealbhadh, thathas a ’cleachdadh measgachadh breagha de ghorm is òr, pàtran gealach òrail bàn agus faclan beannachaidh breagha gus figear slàn a thogail, a tha a’ riochdachadh foirfeachd agus ath-choinneachadh. Fosgail am bogsa, tha ochd bogsaichean meatailt le tì annta. Tha ochd bogsaichean a’ freagairt ri ochd cumaidhean gealaich. Tha gealach làn sa mheadhan, a tha a’ riochdachadh brìgh ath-choinneachadh dòchais.

The Recognition

About the Duais Umha A' Design Award

Tha Mid Autumn Festival Gift Tea Phacaid air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Mid Autumn Festival Gift Tea Phacaid na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Mid Autumn Festival Gift Tea Phacaid a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Mid-Autumn Festival is a very special festival in China. everyone will give friends what they think is good. In the design, a beautiful combination of blue and gold, a pale golden moon pattern and beautiful blessing words are used to construct a whole figure, which represents perfection and reunion. Open the box, there are eight metal boxes with tea in them. Eight boxes correspond to eight moon shapes. There is a full moon in the middle, which represents the meaning of hope reunion.
Dimensions & Packaging: Width 300mm x Depth 300mm x Height 50mm
Tags: Tea， Gift， Premium， Blue， Moon
Production Technology: I use International Klein Blue and Gold. The box for storing tea inside is filled with eight metal cans. These eight metal cans embody the eight shapes of the moon.
Design Challenge: how to make the product conform to modern international aesthetics while retaining the ancient Chinese traditional elements.
Research: Adding the traditional Chinese Mid-Autumn Festival culture in ancient times into the design can make more people understand our Mid-Autumn Festival culture.
Inspiration: In China, the moon can be represented by gold, while in the sky, I use International Klein Blue. The whole tea box is a circle, which means reunion in China.
The box for storing tea inside is filled with eight metal cans. These eight metal cans embody the eight shapes of the moon.
Project Duration: The project started in January 2021 in Beijing and finished in August 2021 in Beijing.
Operation Flow: At that time, eight shapes and eight shape names of the ancient moon corresponded to eight cans of tea.