Givenery Garden Pasgadh Uachdar Làimhe by Huizi Tian

Givenery Garden Pasgadh Uachdar Làimhe by Huizi Tian is a highly esteemed winner of the very prestigious 2023 Duais Umha A' Design Award in Dealbhadh Pacaidh Competition Category.

UmhaPacadh· 2023

Givenery Garden Pasgadh Uachdar Làimhe

by Huizi Tian

Client: Shero Ching

Duais Umha A' Design Award Winner in Pacadh Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Givenery Garden Pasgadh Uachdar Làimhe

'S e dealbhadh pasgaidh a th' ann an Givenery Garden airson seata de thrì uachdaran làimhe le buaidhean is fàilidhean eadar-dhealaichte. Anns an t-seata tha bogsa tiodhlaic, trì bogsaichean fa leth agus trì tiùbanalúmanum. Cleachdaidh am bogsa tiodhlaic structar le mullach is bonn a chuireas faireachdainn de dheas-ghnàth ris an fhosgladh. Bidh clò-bhualadh cairt geal agus còmhdach beantainneach a' dìon dath nan dealbhan-tarraing. Tha na dealbhan-tarraing a' ceangal eileamaidean lusrach leithid ròs, neòinean, bambù agus cuipris ri cruth-clò elegant serif. Cuidichidh tònaichean dorcha le fonn socair nan toradh cùbhraidh-lighe.

The Recognition

About the Duais Umha A' Design Award

Tha Givenery Garden Pasgadh Uachdar Làimhe air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Givenery Garden Pasgadh Uachdar Làimhe na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Givenery Garden Pasgadh Uachdar Làimhe a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Her work, created in 2021, is the packaging design of a hand cream. The product is mainly made up of three hand creams with different effects and tastes. Users are targeted at women aged 25-35 who have certain purchasing power.
Dimensions & Packaging: Giftbox:width276mmxdepth245mmxheight54mm. Simple box:width44.25mmxdepth130mmxheight53mm.
Tags: Packaging design, Handcream, Graphic design, Aromatherapy, Illustration
Production Technology: The design of the gift box selects the heaven and earth cover box type, which adds a sense of ceremony to the opening method and highlights the quality; White card printing and touch paint are used to further deepen the texture on the basis of ensuring the color of illustration. The small box uses the bronzing process to increase the design texture. The product body is made of aluminum tube and printed in spot color to better ensure the ink quality and color difference.
Design Challenge: In the process of illustration design, the color of the whole picture has been adjusted for many times. For a time, I was entangled in color control. I tried bright colors and dark colors respectively, and finally chose the dark color version, which is more deep and quiet, in line with the product tone.
Research: In recent years, Chinese cosmetics and aromatherapy brands have gradually risen, and high-quality packaging designs have emerged in endlessly. As a beauty brand, SHERO Ching has high requirements for the visual presentation of products. This work takes illustration as the main design object to convey elegant and natural visual impression to consumers.
Inspiration: The three essential oils of the product are extracted from a variety of mysterious plants. Therefore, the illustration design integrates a large number of plant elements such as rose, Daisy, bamboo and cypress, windbreak, etc., giving people a natural and pure product impression; And choose an elegant serif font. The dark colors of the text and the whole picture set off the French mysterious atmosphere, mobilize the sense of smell, and deepen the visual tone of aromatherapy products.
Project Duration: The project was launched in Hangzhou, China in November 2021 and completed in January 2022.
Operation Flow: The work consists of a gift box, three separately packed boxes and three aluminum cans. In terms of packaging structure, from a female perspective, it conveys the visual feeling of beauty to consumers and adds a sense of ceremony to the products.