Chinese Style Coffee Dealbh-mìneachaidh airson Pasgadh Cofaidh by Weina Xiao

Chinese Style Coffee Dealbh-mìneachaidh airson Pasgadh Cofaidh by Weina Xiao is a highly esteemed winner of the very prestigious 2023 Duais Òir A' Design Award in Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach Competition Category.

ÒrGrafaig· 2023

Chinese Style Coffee Dealbh-mìneachaidh airson Pasgadh Cofaidh

by Weina Xiao

Client: Manta Ray Coffee Roasters

Duais Òir A' Design Award Winner in Grafaig Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Chinese Style Coffee Dealbh-mìneachaidh airson Pasgadh Cofaidh

'S e sreath de dhealbhan-mìneachaidh a th' ann an Cofaidh ann an Stoidhle Shìneach a chaidh a chruthachadh airson branda pònairean cofaidh agus a chleachdadh air pasgadh agus postairean. Tha na dealbhan-mìneachaidh a' cur cultar cofaidh còmhla ri cultar traidiseanta Sìneach. Tha caractaran bho Opara Peking agus claidheamhairean Sìneach a' gabhail àite nam figearan àbhaisteach ann an sanasachd cofaidh. Tha na suidheachaidhean-cuirp a' tighinn bho chleasachd Opara Peking agus a' toirt gu cuimhne an gluasad a bhith a' togail cupa cofaidh. Tha gach dealbh-mìneachaidh air a tharraing ann an stoidhle peansail leis an aplacaid Procreate, a chumas faireachdainn làmh-dhèanta agus mion-fhiosrachadh grinn. Is e meud gach dealbh-mìneachaidh 21 le 29.7 ceudameatairean.

The Recognition

About the Duais Òir A' Design Award

Tha Chinese Style Coffee Dealbh-mìneachaidh airson Pasgadh Cofaidh air Duais Òir A' Design Award a bhuannachadh, aithneachadh anabarrach urramach a bheirear do dhealbhaidhean den chiad ìre, mìorbhaileach agus sònraichte. Tha buannaichean Òir nan cruthachaidhean anabarrach ùr-ghnàthach, làn lèirsinn agus drùidhteach a nochdas gèinidh, gliocas agus comas an luchd-dealbhaidh. Thathar an dùil gum bi Chinese Style Coffee Dealbh-mìneachaidh airson Pasgadh Cofaidh na innleachd a gheibh moladh mòr, a stèidhicheas gluasadan agus mòr-chuimhneachain a bheir luach nach fhacas riamh roimhe. Tha an dealbhadh seo a bhuannaich Duais Òir A' Design Award na phròiseact sònraichte, urramach a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais gu mòr. Bidh Chinese Style Coffee Dealbh-mìneachaidh airson Pasgadh Cofaidh a' cruthachadh faireachdainnean làidir miann, a' dùsgadh dealas, a' brosnachadh cruthachalachd agus a' glacadh sinn.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The illustrations contain elements of traditional Chinese culture. It shows the characters in Peking Opera, Chinese swordsmen and so on.
Dimensions & Packaging: Illustration size:21cmx29.7cm,300pdi
Tags: China, Coffee, PekingOpera, PencilDrawing, ChineseCulture, ChineseStyle
Production Technology: Illustrations in this series are drawn by Procreate software. Good detail and tactility are maintained.
Design Challenge: The difficulty of this project lies in the combination of Chinese and Western cultures. Keep the interest and the relevance of things, the depiction of the details of the picture, and the visual effects used in the packaging of the poster.
Research: In order to combine Chinese culture with coffee, I chose Peking Opera characters instead of the protagonists in the advertisement. Their movements are the special movements in Peking Opera performances. People can find familiar coffee in the illustrations, and at the same time, it can also make coffee lovers in the world interested in traditional Chinese culture.
Inspiration: This is an illustration for a Chinese-owned coffee bean brand. The design is inspired by traditional Chinese culture. The movements of the characters in the Peking Opera characters are very interesting, similar to the movements of people picking up a coffee cup. The style of pencil drawing can give people a handmade feel. It is an interesting attempt to combine coffee elements with traditional Chinese elements.
Project Duration: The project started in China in October 2020 and was completed in China in January 2021.
Operation Flow: The key to this design is the ingenious combination of Chinese and Western cultures. Add elemental features with identification and memory points. Keeping the details detailed while generating interest.
Team Members: Weina Xiao
Image Credits: Image#1:illustration Weina Xiao，2021
Image#2:illustration Weina Xiao，2021
Image#3:illustration Weina Xiao，2021
Image#4:illustration Weina Xiao，2021
Image#5:illustration Weina Xiao，2021