Neev Pacáiste Uachtar Reoite by Mohsen Koofiani

Neev Pacáiste Uachtar Reoite by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 Duais Iarainn A' Design Award in Dealbhadh Pacaidh Competition Category.

IarannPacadh· 2024

Neev Pacáiste Uachtar Reoite

by Mohsen Koofiani

Client: Neev

Duais Iarainn A' Design Award Winner in Pacadh Category

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Colors

The Design

About Neev Pacáiste Uachtar Reoite

Sa dearadh seo, atá ainmnithe le teicnící ceoil, déantar iarracht na léaráidí ar an bpacáiste a chur in oiriúint d'ainm gach táirge. Tá na léaráidí tarraingthe ar bhealach simplí le teicníc álainn agus dathanna éagsúla de réir blas gach uachtar reoite. I ndearadh an phacáistithe seo, cruthaíodh idirghníomhaíocht idir an ceol agus blasanna an uachtair reoite. Is é cuspóir an phacáistithe seo na mothúcháin éagsúla a bhaineann le héisteacht leis an gceol agus le hithe uachtair reoite a chur le chéile. Mar sin b'fhéidir go mbeadh fonn ort taithí a fháil air agus éisteacht le píosa ceoil leis an téama céanna agus tú ag ithe uachtair reoite.

The Recognition

About the Duais Iarainn A' Design Award

Tha Neev Pacáiste Uachtar Reoite air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Neev Pacáiste Uachtar Reoite na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Neev Pacáiste Uachtar Reoite airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In this design, the name of each product is compatible with the illustration on the packaging, such as solo, duette & … . Eye-catching illustrations with special techniques and various colors are other features of this packaging. These things create focus and visually the viewer's eye remains fixed and curious. Another feature of the package is the focus on the music and the musician.
Dimensions & Packaging: Capacity: 170 ml
Mouth: 80mm
Depth: 62mm
Tags: Ice cream Package, Ice cream, Music, Neev, Vanilla Ice cream, Chocolate ice cream, Tropical ice cream
Production Technology: Printing method: IML
IML Applicable, Tamper Evident, Microwave capability, freezer capability
Design Challenge: Using different ways to show excitement is a challenge for every designer. In this packaging, an attempt has been made to use a design that is not related to food and to connect the tempting world of edibles with another tempting world, and that is music that has reached a spiritual interaction with ice cream.
Research: Behavioral examination, etc
Inspiration: The inspiration for this design is music. A song has different effects in different parts. This is also the case in the enjoyment of eating ice cream. Tastes and feelings are like musical notes and have different effects depending on the environment and place.
Project Duration: The project started in October 2022 and finished in April 0223 in Shiraz, Iran
Operation Flow: The relationship between excitement in listening to music and eating ice cream. This is an interaction. Different feelings when listening to music are like the excitement of eating ice cream. The pleasure of each represents the feeling we need at the moment, and having each at the same moment balances the inner state and gives a good feeling. During the design of each of the designs, the designer listened to the same style of music and familiarized himself with the same topic so that he could coordinate the illustration with the music.
Image Credits: Illustrator / Creator: Mohsen Koofiani