Randle Uisge Sòdach by Bo Yang is a highly esteemed winner of the very prestigious 2024 Duais Iarainn A' Design Award in Dealbhadh Pacaidh Competition Category.

IarannPacadh· 2024

Randle Uisge Sòdach

by Bo Yang

Client: Beijing Bofly Design Co.,ltd.

Duais Iarainn A' Design Award Winner in Pacadh Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Randle Uisge Sòdach

Tha cruthachalachd dealbhachadh a' phacaidh a' riochdachadh dhaoine a' cur tlachd ann an ceòl le fònaichean-cluaise. Tha am bathar a' toirt mothachadh de fhasan òg, slàinte, agus tlachd. Tha e a' frithealadh inntinn-eòlas caitheamh bhuidhnean òga. Faodaidh uisge sòdach searbhachd is ailceileachd a' chuirp a chothromachadh, a' coileanadh amasan slàinte. Tha dealbhachadh a' phàtrain a' cur thairis air cuirp chruinn is cinn nan caractaran, a' cur an cèill cothromachadh. Tha an cruthachadh Beurla airson Soda, leis an litir A a' toirt taic dha na trì litrichean eile, coltach ri gnìomh cothromachaidh, a tha inntinneach agus a' cur an cèill gu lèirsinneach bun-bheachd cothromachadh searbhachd-bunait.

The Recognition

About the Duais Iarainn A' Design Award

Tha Randle Uisge Sòdach air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Randle Uisge Sòdach na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Randle Uisge Sòdach airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The packaging design creativity represents people enjoying music with headphones. The product brings a sense of youthful fashion, health, and pleasure. It caters to the consumption psychology of young groups. Soda water can balance the body's acidity and alkalinity, achieving health goals. The pattern design overlays the circular bodies and heads of the characters, expressing balance. The English creative for SODA, with the letter
Dimensions & Packaging: 65mm*65mm*120mm
Tags: Soda water packaging design,Can packaging design
Production Technology: Conventional aluminum beverage can
Design Challenge: How to effectively use visuals to express product positioning and characteristics, indeed, I've brainstormed many drafts.
Inspiration: A good packaging should stimulate the imagination of consumers. I hope this packaging can evoke memories of a happy moment for the consumer, such as when I enjoy my favorite drink while listening to music, I feel happy. The creativity stems from this.
Project Duration: The project started in November 2023 in Beijing and finished in February 2024 in Beijing.
Operation Flow: Firstly, the vibrant colors of the packaging immediately catch people's attention. Secondly, creative and storytelling visuals evoke the wonderful experience of drinking this soda. Therefore, this packaging can engage potential buyers both visually and imaginatively.
Team Members: Bo Yang