The Impression of Feixi Postaer le Feixi Digital Culture and Media

Tha The Impression of Feixi Postaer le Feixi Digital Culture and Media na bhuannaiche air leth urramach anns an fharpais chliùitich 2024 Duais Iarainn A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.

IarannGrafaig· 2024

The Impression of Feixi Postaer

le Feixi Digital Culture and Media

Neach-ceannach: Feixi Digital Culture and Media

Buannaiche Duais Iarainn A' Design Award ann an Roinn Grafaig

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Buannaiche Duais Dearbhaichte

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Dathan

An Dealbhadh

Mu dheidhinn The Impression of Feixi Postaer

Is postaer é Aigneas Feixi a cruthaíodh chun aitheantas Chontae Feixi a chur i láthair. Is iad na carachtair Shíneacha do Feixi an phríomhghné amhairc agus tarraingítear iad i stíl chailleagrafach. Léiríonn scáthchruth an chéad charachtair ailtireacht nua-aimseartha agus forbairtí is déanaí, ar nós droichid, iarnróid ardluais agus foirgnimh. Léiríonn scáthchruth an dara carachtair seanfhoirgnimh agus láithreáin chultúrtha stairiúla. Tarraingítear an chailleagrafaíocht de láimh agus ansin cumascaítear í leis na híomhánna roghnaithe trí bhogearraí eagarthóireachta íomhánna. Tomhaiseann an postaer 297 faoi 210 milliméadar.

An Aithneachadh

Mu dheidhinn Duais Iarainn A' Design Award

Tha The Impression of Feixi Postaer air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi The Impression of Feixi Postaer na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air The Impression of Feixi Postaer airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: The Chinese character "Feixi" serves as the central visual element, presented in a bit of artistic calligraphic form. The silhouette of the character "Fei" reflects the influence of modern architecture and iconic developments in Feixi County, while the silhouette of the character "Xi" represents the ancient buildings with historical and cultural imprints. This form of representation evokes a shared impression of the city among both locals and nonlocals, fostering a sense of emotional connection in the community.
Tomhasan & Pacadh: 297mmX210mm
Tagaichean: Printed, Poster, Feixi, Design, Impactful, Visual
Teicneòlas Cinneasachaidh: Once the creative direction and visual presentation strategy are confirmed, a calligraphic typeface is first created in a hand-drawing form. Representative elements are then selected and transformed into images, which are seamlessly integrated into the font design to ensure a coherent style. Pro image editing software is used to compose the layout, thereby enhancing visual layers and ensuring a smooth reading experience.
Dùbhlan Dealbhaidh: The biggest challenge encountered in the design phase is to evoke emotional resonance and recognition from both new and long-time residents of Feixi at first glance. The key factor to achieving this lies in selecting the appropriate visual elements. For new residents, modernization and rapid progress are the aspects to highlight; for long-time residents, he deep historical and cultural legacy should be honored and exhibited.
Rannsachadh: Feixi is home to some notable landmarks, including the Jinzhai Road Double A Daqiao Taohua Science and Innovation Valley Industrial Park. Among these, the Jinzhai Road Double A Bridge, a crucial transportation junction, was put into operation on June 2023. What the character “Xi” incorporates is significant historical and cultural sites of the county, such as the Sanhe Ancient Town and the former residence of Liu Ming, the first governor of Taiwan, both rich in history spanning over 2,500 years.
Brosnachadh: Feixi County has a time-honored historical and cultural legacy, but economic pressures drove many young individuals to seek employment elsewhere. However, the local economy has been driven to the fast lane in recent years. The introduction and development of industries have not only boosted economic progress, but also brought about drastic changes within the city. The design team aimed to visually document these perceptible urban changes.
Faid a' Phròiseict: The project kicked off on December 2023 in Feixi, wrapped up on January 2024 in Feixi, and posters were placed in March 2024 on outdoor and physical platforms, including bus stop ads in Feixi County.
Sruth Obrachaidh: Upon the finalization of the design, the posters are placed on online and physical media platforms for public exposures. The inclusion of typical silhouette patterns, such as bridges, high-speed railways, and buildings, is visually associated with the title "Feixi”. These elements are crucial for effectively conveying information and conferring brand identity to the county.
Buill na Sgioba: Creative Director: Liu Xinguang
Executive Director: Wei Wei
Designers: Wang Lei, Sun Hong, Xing Luyan, Zhao Chenyu