Mahjong Lucky Coffee Pacaistíocht Caife by Wenduan Su is a highly esteemed winner of the very prestigious 2025 Duais Umha A' Design Award in Dealbhadh Pacaidh Competition Category.
UmhaPacadh· 2025
Mahjong Lucky Coffee Pacaistíocht Caife
by Wenduan Su
Client: Shenzhen Technology Unversity
Duais Umha A' Design Award Winner in Pacadh Category
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- Verified Award Winner
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The Design
About Mahjong Lucky Coffee Pacaistíocht Caife
Is dearadh pacáistíochta caife é Mahjong Lucky Coffee atá spreagtha ag mahjong, cluiche traidisiúnta Síneach. Coinníonn gach mála caife go leor le haghaidh míosa amháin, atá comhionann le dhá lámh de phlaic mahjong. Tá lámh amháin socraithe mar lámh bhuacach. Cuireann an ceannaitheoir an dara lámh i gcrích, mar go dtarraingítear gach cuid caife cosúil le plaic, agus fanann an patrún anaithnid go dtí go n-osclaítear an chuid. Cuireann dathanna oráiste agus dearg lonracha agus clólitreacha aeraiciúla aird ar thomhaltóirí óga. Cuirtear dhá bhlas ar fáil. Athraíonn an phacáistíocht gnás laethúil ina chluiche.
The Recognition
About the Duais Umha A' Design Award
Tha Mahjong Lucky Coffee Pacaistíocht Caife air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Mahjong Lucky Coffee Pacaistíocht Caife na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Mahjong Lucky Coffee Pacaistíocht Caife a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- draws inspiration from the Chinese quintessence of Mahjong. The combination of Mahjong and coffee is full of gamification, making the coffee packaging more interesting. Mahjong is becoming more and more popular among young people, so the font design of Mahjong is more youthful, and the color is boldly matched, orange-red - food color. A bag of coffee is exactly one month's supply, which is two hands of cards. One hand of cards is designed to be a good hand in the hope of bringing good luck to the buyer, and the other hand needs to be completed by the buyer through the interactive action of drinking coffee every time, which has the attributes of a blind box. It increases playability and repurchase.
- Dimensions & Packaging
- The test model was completed using 3D printing and origami techniques.
- Tags
- Coffee packaging, mahjong culture,gamification design,Chinese traditional culture
- Production Technology
- Mold Injection,Origami
- Design Challenge
- Mahjong and coffee are combined, and the interactive design of the actions is the same, drawing coffee is the same as drawing a mahjong tile
- Research
- Because mahjong is fun and interesting. In China, mahjong culture is becoming more and more popular among young people. Mahjong culture appears in many aspects of life, and mahjong games are gradually being recognized and loved by people from all over the world. We want to design something for the mahjong culture that everyone loves.
- Inspiration
- Drawing inspiration from the Chinese quintessence of Mahjong, the combination of Mahjong and coffee, full of gamification, makes coffee more interesting
- Project Duration
- Design will start in Shenzhen in December 2023 and will be exhibited in the university exhibition hall
- Operation Flow
- Users drink a cup of coffee every day and draw a portion of coffee, which is very similar to drawing cards in a mahjong game. Each card is full of unknowns. After drinking the coffee, different card patterns can be arranged to win the game, just like winning a mahjong game. And mahjong coffee has two flavors to choose from.
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