Fabrika Coffee Pacadh le Eugene Wysota and Helen Trophimova

Tha Fabrika Coffee Pacadh le Eugene Wysota and Helen Trophimova na bhuannaiche air leth urramach anns an fharpais chliùitich 2025 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

AirgeadPacadh· 2025

Fabrika Coffee Pacadh

le Eugene Wysota and Helen Trophimova

Neach-ceannach: Shokoladnitsa

Buannaiche Duais Airgid A' Design Award ann an Roinn Pacadh

33,217

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #164694

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Fabrika Coffee Pacadh

Is e an fheart as sònraichte den phacadh an uinneag ghearrte ann an cumadh lannan bleideire cofaidh an suaicheantais. Tha an eileamaid dealbhaidh seo a' leigeil leis na pònairean cofaidh a bhith ri fhaicinn, a' tabhann buaidh lèirsinneach sònraichte a tha a' soilleireachadh càileachd nàdarra a' bhathar. Tha am paileid dhathan air a churadh a' dèanamh eadar-dhealachadh air na measgachaidhean cofaidh agus a' neartachadh tarraing seilf a' phacaidh. Tha suidheachadh an teacsa air a dhealbhadh gus fiosrachadh soilleir agus cuimir a thoirt seachad mu ìre an ròstaidh, notaichean blas, agus tùs, fhad 's a tha e a' cumail bòidhchead glan agus minimalistic.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Fabrika Coffee Pacadh air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Fabrika Coffee Pacadh na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Fabrika Coffee Pacadh na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: The key feature is a decorative die-cut window in the shape of the logo symbol, representing coffee grinder blades. Through this window, the beans are visible, creating a signature visual effect and emphasizing the product's natural quality. The color palette helps differentiate varieties, and the text provides essential information on the roast and flavor.
Tomhasan & Pacadh: The packaging measures 120 mm x 80 mm x 250 mm and is made from recycled cardboard with a density of 350 grams per square meter. A matte finish with UV varnish is applied to enhance durability. The inner surface is treated to preserve the product's aroma. The packaging holds 250 grams of coffee and is equipped with a resealable ziplock for reuse.
Tagaichean: coffee packaging, minimalism, natural product, sustainable design, branding, die-cut window, coffee beans, modern packaging design
Teicneòlas Cinneasachaidh: The design was created using offset printing on high-quality recycled paper, combined with a die-cut window to emphasize the brand logo and showcase the product. The clean typographic layout follows minimalist principles to create a balance between visual appeal and functionality. We used eco-friendly inks and techniques to ensure the sustainability of the packaging without compromising durability or appearance.
Dùbhlan Dealbhaidh: The main creative challenge was finding a balance between classic and modern packaging design. Limitations in production capabilities and available materials also posed difficulties, as it was necessary to maintain high-quality standards while minimizing costs.
Rannsachadh: The research began with studying traditional design and modern trends in coffee packaging design. We conducted a survey among consumers about their preferences for packaging design and functionality. Based on the survey results, concepts were developed using a data-driven design methodology. As a result of the research, a minimalist packaging with functional elements, such as a window showcasing the natural product, was chosen.
Brosnachadh: The coffee trend today is possibly at its highest point of popularity in history. There are countless truly interesting design options in the segment. However, our goal was not to compete for the title of most innovative design in this race. We wanted to create a clear image that would appeal to both classic coffee enthusiasts and representatives of the new wave. Our aim was for the style to reflect the time-tested values of the coffee brand while being visualized in a contemporary language.
Faid a' Phròiseict: The project started in January 2022 in Moscow and was completed in May 2022
Sruth Obrachaidh: The Fabrika Coffee packaging is designed for convenient and reusable use. The ziplock seal allows the package to be easily opened and closed, maintaining product freshness. The window on the front, through which the coffee beans can be seen, helps consumers assess the product's quality. The packaging is compact and easily stored on a shelf, making it convenient for use at home or in cafés.
Peutantan: Trademark by Shokoladnitsa LLC.
Buill na Sgioba: W Design Bureau
Creative Director: Eugene Wysota
Graphic Designer: Helen Trophimova
Creideasan Dhealbhan: mockups by Creatsy