Pepsi Electric 2024 Pasgan Buadhaiche by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 Duais Òir A' Design Award in Dealbhadh Pacaidh Competition Category.
ÒrPacadh· 2025
Pepsi Electric 2024 Pasgan Buadhaiche
by PepsiCo Design and Innovation
Duais Òir A' Design Award Winner in Pacadh Category
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- Verified Award Winner
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The Design
About Pepsi Electric 2024 Pasgan Buadhaiche
'S e pasgan buadhaiche a th' ann am Pepsi Electric 2024 a chaidh a chruthachadh airson cola gun siùcar a chur air bhog airson ùine chuingealaichte. Tha am pasgan a' comharrachadh suaicheantas Pepsi ùr agus siostam dearbh-aithne lèirsinneach ùr, a' chiad ùrachadh air suaicheantas cruinne Pepsi ann an 14 bliadhna, agus 125mh ceann-bliadhna a' bhranda. Tha an dealbhadh stèidhichte air cruinne agus buille Pepsi, air a thaisbeanadh ann am bogsa sònraichte le leubail a lasas suas. Tha an leubail a' cur cuideam air dath gorm dealanach an deoch. Tha am pailead dubh is gorm a' leantainn na dearbh-aithne branda ùir agus a' toirt taic do chur air bhog a' bhathair.
The Recognition
About the Duais Òir A' Design Award
Tha Pepsi Electric 2024 Pasgan Buadhaiche air Duais Òir A' Design Award a bhuannachadh, aithneachadh anabarrach urramach a bheirear do dhealbhaidhean den chiad ìre, mìorbhaileach agus sònraichte. Tha buannaichean Òir nan cruthachaidhean anabarrach ùr-ghnàthach, làn lèirsinn agus drùidhteach a nochdas gèinidh, gliocas agus comas an luchd-dealbhaidh. Thathar an dùil gum bi Pepsi Electric 2024 Pasgan Buadhaiche na innleachd a gheibh moladh mòr, a stèidhicheas gluasadan agus mòr-chuimhneachain a bheir luach nach fhacas riamh roimhe. Tha an dealbhadh seo a bhuannaich Duais Òir A' Design Award na phròiseact sònraichte, urramach a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais gu mòr. Bidh Pepsi Electric 2024 Pasgan Buadhaiche a' cruthachadh faireachdainnean làidir miann, a' dùsgadh dealas, a' brosnachadh cruthachalachd agus a' glacadh sinn.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Pepsi recently unveiled a new logo and visual identity system — the first update of the iconic Pepsi globe logo in 14 years. To mark the historic occasion and the brand's 125th anniversary, we released Pepsi Electric, a limited time only zero-sugar cola inspired by the new brand color of electric blue.
- Inspiration
- To amplify the launch, we created a stop-you-in-your-tracks influencer kit that harnessed the distinctive black and blue world of Pepsi. The unexpected design centered on the iconic Pepsi Globe and Pulse, presented in a special box featuring a dramatic light-up label highlighting the unique blue color of Pepsi Electric. The bold design of Pepsi Electric reflects our challenger spirit and Thirsty for More attitude.
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