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East Bloom Pacadh Tì by Jiaqi Ding

East Bloom Pacadh Tì by Jiaqi Ding is a highly esteemed winner of the very prestigious 2026 Duais Umha A' Design Award in Dealbhadh Pacaidh Competition Category.


UmhaPacadh· 2026

East Bloom Pacadh Tì

by Jiaqi Ding

Duais Umha A' Design Award Winner in Pacadh Category

Colors

The Design

About East Bloom Pacadh Tì

'S e dealbhadh pacaidh airson pùdar tì reòth-thiormaichte sa bhad a th' ann an East Bloom. Tha an cruth stèidhichte air seula jade traidiseanta Sìneach, a' gabhail a-steach a bhunait cheàrnagach agus a chnap, agus tha e crìochnaichte ann an dathan macaron bog. 'S e polypropylene aig ìre bìdh am prìomh stuth. Tha motif branda snaighte gu intaglio air bunait a' bhogsa, agus mar sin faodar am pacaid a chleachdadh mar stampa cuideachd. Tha siostam bhogsaichean neadaichte a' tabhann measgachaidhean bho 8 gu 60 aonad capsail. Leigidh a' phròifil cheàrnagach leis a' phùdar cruinneachadh ri taobh nan oiseanan a-staigh airson dòrtadh fo smachd.

The Recognition

About the Duais Umha A' Design Award

Tha East Bloom Pacadh Tì air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi East Bloom Pacadh Tì na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh East Bloom Pacadh Tì a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
East Bloom instant freeze dried tea powder set adopts a square jade seal form combined with fresh macaron color tones, establishing a new visual identity for contemporary Chinese style tea beverages. The design conveys the elegance associated with Eastern culture while using vibrant color contrasts to reflect the lightness typical of small volume tea packaging.
Dimensions & Packaging
24.87 mm x 24.87 mm x 24.17 mm
Tags
Tea Powder Packaging, Seal Form, Macaron Colors, New Chinese Aesthetics, Intaglio Technique, China Chic Design
Production Technology
The packaging uses food grade PP as the primary material, suitable for storing instant freeze dried tea powder. The base of the box features an intaglio engraved pattern of the brand motif. The package functions not only as a container but also as a usable stamp.
Design Challenge
A central challenge of the design was translating the solemn symbolism of the jade seal in Eastern culture into a lighthearted, modern consumer product, specifically a tea set appealing to young female users, without appearing rustic or generic. Achieving this balance between cultural gravity and commercial accessibility defined the core of the design process.
Research
The jade seal form enhances product distinctiveness and memorability, functioning as a visual anchor that facilitates recognition within the saturated landscape of new media content. This reflects the commercial strategy of the designer, extending beyond purely visual aesthetics.
Inspiration
Inspired by the new Chinese aesthetic movement within the context of China chic culture, the design extracts the geometric form of the traditional jade seal, including its square base and knob structure, and incorporates it into tea packaging. The use of macaron colors tempers the formal weight of the seal form, balancing cultural depth with a modern, youthful character.
Project Duration
The project began in Xi An in May 2024, was completed in May 2025, and was first exhibited at the Shanghai International Design Week in June 2025.
Operation Flow
The product employs a nested box system, offering multi-unit combinations ranging from 8 to 60 individual capsule units. The outer and inner boxes share the same materials and design details, differing only in size. The outer box opens from the top, while the inner box opens from the bottom to facilitate pouring. Unlike conventional round packaging, the square form allows the tea powder to naturally collect along the inner corners, enabling more controlled and orderly dispensing.
Team Members
Jiaqi Ding
Image Credits
Jiaqi Ding

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