Greyder V Pacadh Bogsa Bhrògan by Musa Celik

Greyder V Pacadh Bogsa Bhrògan by Musa Celik is a highly esteemed winner of the very prestigious 2020 Duais Òir A' Design Award in Dealbhadh Pacaidh Competition Category.

ÒrPacadh· 2020

Greyder V Pacadh Bogsa Bhrògan

by Musa Celik

Client: Greyder

Duais Òir A' Design Award Winner in Pacadh Category

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Verified Award Winner

Verify Award Status for #88910

View at A' Design Award Press Release Award Badge

Colors

The Design

About Greyder V Pacadh Bogsa Bhrògan

'S e bogsa bhrògan a th' ann an Greyder V a chaidh a dhealbhadh gus caisbheart a ghiùlan agus a stòradh gun phoca plastaig. Le làmhrachain co-fhillte, faodar am bogsa a ghiùlan le làimh às dèidh a cheannach. Tha dà roinn a' cumail nam brògan ann an cumadh V, rud a nì fuasgladh a' phacaidh furasta. Tha an cruth V air a bhrosnachadh le gluasad na coiseachd, nuair a thèid aon chas seachad air an tè eile. Tha am bogsa air a dhèanamh à cartan le dòigh bhleith, agus faodar na stuthan ath-chuairteachadh agus tha iad bith-mhillidh. Leis a' chumadh dhìreach chruinn, faodar am bogsa a chumail cuideachd mar stòradh airson paidhir a bharrachd ann an oifis.

The Recognition

About the Duais Òir A' Design Award

Tha Greyder V Pacadh Bogsa Bhrògan air Duais Òir A' Design Award a bhuannachadh, aithneachadh anabarrach urramach a bheirear do dhealbhaidhean den chiad ìre, mìorbhaileach agus sònraichte. Tha buannaichean Òir nan cruthachaidhean anabarrach ùr-ghnàthach, làn lèirsinn agus drùidhteach a nochdas gèinidh, gliocas agus comas an luchd-dealbhaidh. Thathar an dùil gum bi Greyder V Pacadh Bogsa Bhrògan na innleachd a gheibh moladh mòr, a stèidhicheas gluasadan agus mòr-chuimhneachain a bheir luach nach fhacas riamh roimhe. Tha an dealbhadh seo a bhuannaich Duais Òir A' Design Award na phròiseact sònraichte, urramach a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais gu mòr. Bidh Greyder V Pacadh Bogsa Bhrògan a' cruthachadh faireachdainnean làidir miann, a' dùsgadh dealas, a' brosnachadh cruthachalachd agus a' glacadh sinn.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This package offers the consumer a simple solution to carry shoes. Classic shoe boxes need a plastic bag when transported. The handles in this design eliminate the need for plastic bags. Shoe storage compartments make it easy to unpack the shoes.
Dimensions & Packaging: Height: 290mm Width: 330mm Depth: 130mm
Tags: Shoe box, Creative shoe box, Package design, Shoe storage box
Production Technology: The package is produced by grinding method from carton. 100% recyclable and biodegradable materials have been used.
Design Challenge: The packages had to be produced a good workmanship from a material of quality since objective was to make the box to be kept by the consumer to use for a long time. Faced with 2 important challenges in this process.

1- Transportation of the packages from the package producer to the shoe producer.
2- Packages being covered with dust during the residence time in the storage of the shoe producer.
Research: Face-to-face interviews were held with 10 women working in the office. Questions were asked about buying, carrying and using shoes and the problems that this design could solve were identified:

1- Packaging the shoes with plastic bags in the sales points.
2- Standard shoe boxes being unable to meet the needs of people who keep a spare shoe in their offices.

Therefore, in order to solve these problems, a design has been made that offers both practical portability and creative storage.
Inspiration: As people walk, one foot heels on the other. This creates a "V" shape. This movement also inspired product packaging. When the package is opened, the shoes form a "V" shape, just like walking.
Project Duration: The project began in January 2017. It took 1 year to develop the design and it is been launched in Turkey in July 2018.
Operation Flow: Plastic bags were used for carrying shoe boxes before. The need for plastic bags for carrying, keeping and storing has been met with this design. This resulted in less plastic waste than before. Especially, we observed that businesswomen are keeping a spare shoe in their office. Due to the small space it takes, this package also became a frequently used furniture in means of storage.
Image Credits: All Images:

Photographer Mehtap Orgun, Greyder Box Photographs, 2019