Ningxiahong Reign Title Botal Liquor le Sunkiss Design Team

Tha Ningxiahong Reign Title Botal Liquor le Sunkiss Design Team na bhuannaiche air leth urramach anns an fharpais chliùitich 2020 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Pacaidh.

UmhaPacadh· 2020

Ningxiahong Reign Title Botal Liquor

le Sunkiss Design Team

Neach-ceannach: The Ningxiahong Wolfberry Liquor

Buannaiche Duais Umha A' Design Award ann an Roinn Pacadh

22,445

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #89801

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Ningxiahong Reign Title Botal Liquor

Tha an cothlamadh de “toradh + peannaireachd + tiotal riaghlaidh” a ’cruthachadh dearbh-aithne lèirsinneach sònraichte. Tha tiotal rìoghachaidh na fhacal cliùiteach fhèin a tha a ’lìbhrigeadh deagh mhiann. Nuair a thèid a chur an sàs ann am pasgan an toraidh ann an cruth peannaireachd, tha buaidh aig an toradh air cultar clasaigeach Sìneach agus feart sòisealta, agus tha beannachdan dòigheil an toraidh dha luchd-cleachdaidh air an lìbhrigeadh, gus am bi barrachd aig luchd-cleachdaidh ri bruidhinn nuair a bhios iad ag òl. .

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Ningxiahong Reign Title Botal Liquor air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Ningxiahong Reign Title Botal Liquor na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Ningxiahong Reign Title Botal Liquor a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: For this medium-end product of Ningxiahong, its exterior design draws on the ancient Chinese concept of "round sky and square earth"; the combination of black, red and gold improves perceived product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Tomhasan & Pacadh: Bottle volume 750ml,high 300mm,the widest diameter 75mm
Tagaichean: Shangqi, liquor bottle, liquor, Ningxiahong, graphic design, package design, Chinese culture, Chinese elements, reign title
Teicneòlas Cinneasachaidh: The packing material is porcelain with a matte finish, and the reign title is subject to gold stamping and decaling
Dùbhlan Dealbhaidh: The Ningxiahong brand is aging. In order to change consumers' inherent perception of the Ningxiahong brand, and rebuild the brand image, we decide to strengthen the brand's cultural communications with consumers. The challenge of our package design is to select proper cultural elements for communication and combine them with the product.
Rannsachadh: The Ningxiahong wolfberry liquor is both a drug and a foodstuff, and reflects homology of medicine and food in time-honored traditional Chinese medicine. On this basis, we have selected the "reign title" - a cultural symbol with distinctive historical characteristics. This product is combined organically with traditional Chinese culture to improve the cultural identity of consumers with the brand.
Brosnachadh: A reign title is an auspicious word itself that delivers a good wish. The combination of "product - calligraphy - reign title" creates a unique visual identity! The reign title is applied to the product package in the form of calligraphy, the product has a strong imprint of classical Chinese culture and a strong social attribute.product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Faid a' Phròiseict: This project broke ground in April 2019 and was completed in June 2019. Its design was completed in Beijing, and its production location is Zhongwei, Ningxia.
Sruth Obrachaidh: The reign title is selected as the core element of the cultural identity of this product based on the demand of the target group, improving the cultural value and social attribute of this product. A reign title is an auspicious word itself that delivers a good wish. When used in the package as a design element, it promotes good interactions with consumers.
Buill na Sgioba: Design Leader: Zhou Hong; Design Director: Wu Changzhi