Rosa Roxburghii Kunshin Shayi daga Guangzhou Cheung Ying Design Co., Ltd.

Zane Rosa Roxburghii Kunshin Shayi daga Guangzhou Cheung Ying Design Co., Ltd. mai nasara ne mai daraja sosai na 2021 Kyautar A' Design Award ta Zinariya a Rukunin Gasar Ƙirar Kunshin Kaya.

ZinariyaKunshin Kaya· 2021

Rosa Roxburghii Kunshin Shayi

daga Guangzhou Cheung Ying Design Co., Ltd.

Abokin Ciniki: Guangzhou Cheung Ying Design Co., Ltd.

Mai Nasarar Kyautar A' Design Award ta Zinariya a Rukunin Kunshin Kaya

28,750

Mai Nasara da Aka Tabbatar

Tabbatar da Matsayin Kyauta na #111732

Duba a A' Design Award Sanarwar Manema Labarai Alamar Kyauta

Launuka

Ƙirar

Game da Rosa Roxburghii Kunshin Shayi

Rosa Roxburghii wani zane ne na kunshi don abin sha na shayi da aka sanya a gwangwani. Kwandon shi gwangwani ne na aluminium mai tsawon mm 65, fadin mm 65 da tsayin mm 95, mai daukar nauyin ml 245. Zane-zanen sun yi amfani da hoton salon kasar Sin na gonar shayi ta rosa roxburghii, wanda ke nuna kulawar da aka yi tun daga shuka har zuwa zabin kayan aiki. Abubuwan gargajiya na kasar Sin da jigon launin ja mai albarka su ne suka tsara shimfidar. An kirkiri kunshin ne domin ba wa kayan asali bayyananne da kuma bayyana lafiya, dabi'a, kuzari da gado.

Amincewa

Game da Kyautar A' Design Award ta Zinariya

Zanen Rosa Roxburghii Kunshin Shayi ya lashe Kyautar A' Design Award ta Zinariya, wata karramawa mai matuƙar daraja da ake bai wa zane-zane na matakin farko, masu ban mamaki kuma na musamman. Waɗanda suka lashe kyautar Zinariya ƙirƙire-ƙirƙire ne masu sababbin abubuwa sosai, masu hangen nesa kuma masu haske mai ban sha'awa waɗanda ke nuna hazaƙa, hikima da ƙwarewar masu zanensu. Ana sa ran zanen Rosa Roxburghii Kunshin Shayi ya zama ƙirƙira mai yabo sosai, mai kafa yanayi kuma babba wacce ke kawo ƙima da ba a taɓa ganin irinta ba. Wannan zane da ya lashe Kyautar A' Design Award ta Zinariya aiki ne mai ban mamaki, mai daraja wanda ke amfanar fasaha, kimiyya, zane da fasahar zamani sosai kuma yana kai iyakokinsu gaba. Zanen Rosa Roxburghii Kunshin Shayi yana haifar da tsananin sha'awa, yana tada soyayya ga aiki, yana ƙarfafa ƙirƙira kuma yana burge mu.

Bayan Ƙirar

Kayan Manema Labarai

Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.

Siffofi Na Musamman: Due to the lack of personalization of the old packaging of the product which visual communication information is unclear, there is no unique imprint of its own category. Therefore, in order to better communicate with consumers, enhance the local characteristics and charm of rosa roxburghii and tea culture, and convey the new concept of "health, naturalness, vitality, and inheritance", a brand-new appearance design is needed to carry and present the concept and values behind the brand.
Girma da Fakitin: The packaging with a capacity of 245ml，the packaging size is 65mm in length, 65mm in width and 95mm in height.
Kalmomin Alama: Rosa Roxburghii,Tea packaging,Traditional Chinese elements,Illustration,Beverage Packaging
Fasahar Samarwa: The design material is made of aluminum can.
Ƙalubalen Zane: The challenge mainly lies in how to better improve the awareness and competitiveness of rosa roxburghii tea in the consumer market, so as to make it stand out among the competing products. To address this challenge, we have added the healthy and natural attributes of rosa roxburghii tea to the traditional tea culture elements. Through visual creativity and brand integration, we further improved the relationship between the brand and consumers, and brought consumers a more reliable sense of brand trust.
Bincike: With the continuous improvement of living standards, people pay more and more attention to the quality of life, and have higher requirements for the aesthetics of packaging design and the charm it shows. Therefore, on the basis of retaining the traditional "tea" cultural characteristics of the product, our design has incorporated modern art elements, which is to interpret the life attitude conveyed by the brand – "returning to original nature, and staying healthy and progressive."
Wahayi: The overall design is based on the Chinese style illustration of rosa roxburghii tea garden, which outlines the rigor from planting to selection of materials that is embedded in the brand, and conveys the essence of the fusion of Chinese tea and rosa roxburghii. The design is also created on the basis of culture inheritance by adopting Chinese auspicious red as the theme color, and with layout incorporated with traditional Chinese elements.
Tsawon Lokacin Aikin: The project started in April 2019 in Guangzhou, and finished in September 2019 in Guangzhou.
Tsarin Aiki: With the tea beverage market constantly developing, safety and health have become the major concerns of consumers in their choice of tea beverage. Therefore, in order to create a healthy, natural, and high-quality brand, the illustrations have a creative style combining nature with vitality, echoing with people’s original desire.
Mambobin Ƙungiya: Creative Director: Zhiji Dong
Designer: Lu Gu