Lidu Sorghum 1308 Buɗaɗɗen Abin Sha Wani Nau'in Marufi by Carson Wu is a highly esteemed winner of the very prestigious 2023 Kyautar A' Design Award ta Zinariya in Ƙirar Kunshin Kaya Competition Category.
ZinariyaKunshin Kaya· 2023
Lidu Sorghum 1308 Buɗaɗɗen Abin Sha Wani Nau'in Marufi
by Carson Wu
Client: Jiangxi Lidu Liquor Co., Ltd.
Kyautar A' Design Award ta Zinariya Winner in Kunshin Kaya Category
Verified Award Winner
Verify Award Status for #142652The Design
About Lidu Sorghum 1308 Buɗaɗɗen Abin Sha Wani Nau'in Marufi
Yana ɗaukar ma'ana mai ƙarfi na tarihi da kulawar ɗan adam. Ana amfani da electroplating na gradient zinariya don wakiltar darajar zinariya-kamar tsohuwar rami da ƙananan ƙwayoyin cuta, wanda ke aiki a matsayin amincewa don ingantaccen ingancin Lidu Sorghum 1308. Kuma ana ba da irin waɗannan abubuwa kamar hatimin kakin zuma da alamar takardar shaidar taska ta ƙasa kamar yadda aka bayar. tabbataccen shaida. An haɗa ainihin abubuwan ƙirƙira da abubuwan taimako don ƙirƙirar ma'auni mai daidaitawa wanda ke nuna alatu.
The Recognition
About the Kyautar A' Design Award ta Zinariya
Zanen Lidu Sorghum 1308 Buɗaɗɗen Abin Sha Wani Nau'in Marufi ya lashe Kyautar A' Design Award ta Zinariya, wata karramawa mai matuƙar daraja da ake bai wa zane-zane na matakin farko, masu ban mamaki kuma na musamman. Waɗanda suka lashe kyautar Zinariya ƙirƙire-ƙirƙire ne masu sababbin abubuwa sosai, masu hangen nesa kuma masu haske mai ban sha'awa waɗanda ke nuna hazaƙa, hikima da ƙwarewar masu zanensu. Ana sa ran zanen Lidu Sorghum 1308 Buɗaɗɗen Abin Sha Wani Nau'in Marufi ya zama ƙirƙira mai yabo sosai, mai kafa yanayi kuma babba wacce ke kawo ƙima da ba a taɓa ganin irinta ba. Wannan zane da ya lashe Kyautar A' Design Award ta Zinariya aiki ne mai ban mamaki, mai daraja wanda ke amfanar fasaha, kimiyya, zane da fasahar zamani sosai kuma yana kai iyakokinsu gaba. Zanen Lidu Sorghum 1308 Buɗaɗɗen Abin Sha Wani Nau'in Marufi yana haifar da tsananin sha'awa, yana tada soyayya ga aiki, yana ƙarfafa ƙirƙira kuma yana burge mu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Lidu Sorghum 1308 carries a strong sense of history and humanistic care. The core selling point of "vintage liquor + ancient pit + traditional techniques" can be directly perceived to create a cultural sense of ceremony in the hustle and bustle of life, and to explore the poetic blankness in high-end Chinese Baijiu aesthetics. As for the bottle, the gradient gold plating of the body is an industrial aesthetic innovation; its bottom has a support that was modeled on the Yuan Dynasty pit; and its cap mimics the effect of a sealing wax seal. And the vintage liquor seal on the outer box sends an echo through time and a sincere emotion in the form of a private letter paper.
- Dimensions & Packaging
- 12CM*10CM*35CM
- Tags
- Baijiu, spirit, packaging
- Production Technology
- The design of Lidu Sorghum 1308 is based on the 1308 Yuan Dynasty pit owned by Lidu as its creative core. The gradient gold electroplating is applied to represent the gold-like preciousness of the ancient pit and microbes, serving as an endorsement for the exceptional quality of Lidu Sorghum 1308. And such elements as the sealing wax seal and the national treasure certificate label are provided as corroborative evidence. The core creative element and auxiliary elements are combined to create a coordinated balance highlighting the luxurious and noble product temperament.
- Design Challenge
- The brand new design of Lidu Sorghum 1308 is a tribute to the long history and culture of China by the design team and Lidu Liquor Industry. The design achievement with the ancient pit in the Yuan Dynasty as the creative core is attracting more attention to the glorious history of Chinese Baijiu. Along with the National Treasure Lidu Chateau built by Lidu Liquor Industry, historical relics and ancient culture are brought to modern life.
- Research
- Through concrete representations of the rare vintage liquor and with top and heartfelt quality, the designer intends to draw society's attention to history and culture so that man could reshape his relationship with the times and with his fellow men.
- Inspiration
- With luxury-quality design, one of China's top liquors is introduced to the world. The ultimate consumer experience is created through industrial aesthetic innovation and design elements that symbolize identity and taste.
- Project Duration
- January 1, 2022
Jiangxi China - Operation Flow
- The creative design of this product gives its consumers a direct glimpse of the rich history of Chinese Baijiu, as well as the rarity of Lidu Sorghum 1308 in the huge category of Chinese Baijiu. The national treasure endorsement and design provide consumers with the possibility that it may be used in higher-end situations, and it saves them the alternative cost in the purchasing process.
- Team Members
- Product Manager:Carson Wu
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