Mirinda Plus Restage Manufar Farko: Kunshin Abin Sha by PepsiCo Design and Innovation

Mirinda Plus Restage Manufar Farko: Kunshin Abin Sha by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2024 Kyautar A' Design Award ta Tagulla in Ƙirar Kunshin Kaya Competition Category.

TagullaKunshin Kaya· 2024

Mirinda Plus Restage Manufar Farko: Kunshin Abin Sha

by PepsiCo Design and Innovation

Client: PepsiCo

Kyautar A' Design Award ta Tagulla Winner in Kunshin Kaya Category

25,709

Verified Award Winner

Verify Award Status for #159637

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mirinda Plus Restage Manufar Farko: Kunshin Abin Sha

Rubutun Littafi: Mirinda Plus Restage kunshin fasaha ne na zanen abin sha mai dandanon 'ya'yan itace da ake sayarwa a Masar. Abin sha shine mafi shahara a bukukuwa na musamman da tarukan zumunci a Masar, inda mafi yawan mutane ba sa shan giya. Mirinda Plus na dauke da abin sha tare da dan dandanon ruwan 'ya'yan itace, wanda ya dace da irin wadannan bukukuwa. Kunshin yana amfani da tsarin ganewa na gani mai kayatarwa da nufin yin tasiri da rana da kuma da dare. Zanen yana sanya Mirinda Plus a matsayin sigar da ta fi girma ta Mirinda, abin sha mai dandanon 'ya'yan itace da aka sani a duniya baki daya.

The Recognition

About the Kyautar A' Design Award ta Tagulla

Zanen Mirinda Plus Restage Manufar Farko: Kunshin Abin Sha ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Mirinda Plus Restage Manufar Farko: Kunshin Abin Sha ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Mirinda Plus Restage Manufar Farko: Kunshin Abin Sha yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Mirinda is a brand known for its refreshing fruity flavors and playful personality. In Egypt, most people don’t drink alcohol, and so the most popular beverage at special occasions and social gatherings is soda. Mirinda PLUS features soda with a hint of juice, which makes it a perfect fit for this space. To position Mirinda PLUS as a go-to evening beverage for the Egyptian market, we gave it a vibrant revamp that makes an impact day and night.
Inspiration: To stand out, Mirinda PLUS needed to elevate its visual identity system. Our goal was to create an iconic look and that clearly differentiated Mirinda PLUS. We wanted to set Mirinda PLUS apart as a more mature version of Mirinda, our fruit-flavored soda that’s known around the world.

Read the Press Release