Pepsi Super Bowl LVII Alumitek Aikin Farko: Kunshin Abin Sha by PepsiCo Design and Innovation

Pepsi Super Bowl LVII Alumitek Aikin Farko: Kunshin Abin Sha by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2024 Kyautar A' Design Award ta Tagulla in Ƙirar Kunshin Kaya Competition Category.

TagullaKunshin Kaya· 2024

Pepsi Super Bowl LVII Alumitek Aikin Farko: Kunshin Abin Sha

by PepsiCo Design and Innovation

Client: PepsiCo

Kyautar A' Design Award ta Tagulla Winner in Kunshin Kaya Category

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Verified Award Winner

Verify Award Status for #159650

View at A' Design Award Press Release Award Badge

Colors

The Design

About Pepsi Super Bowl LVII Alumitek Aikin Farko: Kunshin Abin Sha

Rubutun Littafi: Pepsi Super Bowl LVII Alumitek kwalba ce ta abin sha da aka kera a iyakacin adadi don wani babban taron ƙwallon ƙafa da aka gudanar a Phoenix, Arizona. Zanen yana samun kwarin gwiwa daga yanayin hamadar da ke kewaye, wanda aka sani da fadin sammansa da tsirrai da namun daji na musamman. Wani mai kyalli mai canza launi yana motsi daga baƙi zuwa shunayya zuwa lemu, yana tunatar da fitowar rana a Arizona. An yi amfani da ƙarfin bugu don gina jin zurfi. An sanya siffofin inuwa a fadin yanayin hamada na cacti da daji, don girmama namun daji na gida kamar coyotes, macizai da tsuntsaye.

The Recognition

About the Kyautar A' Design Award ta Tagulla

Zanen Pepsi Super Bowl LVII Alumitek Aikin Farko: Kunshin Abin Sha ya lashe Kyautar A' Design Award ta Tagulla, wata karramawa mai tsananin daraja da ake bai wa zane-zane na musamman waɗanda ke da ƙirƙira, basira da hikima. Waɗanda suka lashe kyautar Tagulla kayayyakin fasaha ne masu ƙwarewa da ƙirƙira mai ban mamaki waɗanda ke tabbatar da babban gogewa, tunani da dabarun masu zanensu. Ana sa ran zanen Pepsi Super Bowl LVII Alumitek Aikin Farko: Kunshin Abin Sha ya zama abu da ake girmamawa sosai, ake sha'awa da ƙauna, mai ƙwarewa da ƙirƙire-ƙirƙire. Wannan zane da ya lashe Kyautar A' Design Award ta Tagulla yana haɗa mafi kyawun ayyuka a fasaha, kimiyya, zane da fasahar zamani, kuma yana da kyau saboda kulawarsa ga cikakkun bayanai. Zanen Pepsi Super Bowl LVII Alumitek Aikin Farko: Kunshin Abin Sha yana biyan buƙatu da kyau, yana taɓa sha'awa, yana jan hankalin zukata kuma yana jawo sha'awar sani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Set against one of the most stunning natural landscapes, Phoenix, Arizona, is home to awe-inspiring sunsets, canyons, and vistas. The desert city’s sweeping scenery has inspired artists throughout history, and in 2023 we joined their ranks when we designed a limited edition Pepsi bottle celebrating the host of the year’s ultimate football event.
Inspiration: Our team drew inspiration from the local landscape known for its vast sky and unique flora and fauna. We pushed the limits of printing capabilities to create depth with a vibrant black-to-purple-to-orange gradient, capturing the awe of an Arizona sunrise. Discoverable silhouetted icons pepper the desert landscape filled with cacti and bushes, paying homage to the wildlife of Arizona, including coyotes, snakes, birds and more.

Read the Press Release