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Fenjiu Jujiang Lingqiong Kunshin Barasa by Wen Liu

Fenjiu Jujiang Lingqiong Kunshin Barasa by Wen Liu is a highly esteemed winner of the very prestigious 2026 Kyautar A' Design Award ta Azurfa in Ƙirar Kunshin Kaya Competition Category.


AzurfaKunshin Kaya· 2026

Fenjiu Jujiang Lingqiong Kunshin Barasa

by Wen Liu

Client: Shenzhen Oracle Creative Design Co., Ltd

Kyautar A' Design Award ta Azurfa Winner in Kunshin Kaya Category

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Verified Award Winner

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Colors

The Design

About Fenjiu Jujiang Lingqiong Kunshin Barasa

Fenjiu Jujiang Lingqiong wani zanen kunshi ne na barasar baijiu ta kasar Sin. Murfin waje mai siffar dutse yana tunatarwa da Duwatsun Luliang, wurin da aka haifi alamar kasuwancin, kuma ana iya dagawa domin kaiwa ga kwalbar da ke ciki. Kwalbar tana da karamin baki da gindi mai tsini, siffar da aka yi amfani da ita wajen yin baijiu na kasar Sin kimanin shekaru dubu shida da suka wuce. An sassaka kwalbar da hannu daga yumbu kuma an kammala ta da shafan gilashi mai kamar dutse mai daraja. Kunshin waje yana amfani da lu'ulu'un platinum da launin karfe na zafi mai tsanani. Siffar sassakar tana ba da damar kallo daga kowane bangare.

The Recognition

About the Kyautar A' Design Award ta Azurfa

Zanen Fenjiu Jujiang Lingqiong Kunshin Barasa ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Fenjiu Jujiang Lingqiong Kunshin Barasa ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Fenjiu Jujiang Lingqiong Kunshin Barasa ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This baijiu resembles a stationary sculpture, its artistic beauty evoking a sense of preserved time. Beneath the brown, mountain-shaped bottle, a mysterious object floats in suspension, as if awaiting discovery. The patterns and characters on the packaging carry echoes of ancient civilization, silently narrating the origins of Chinese writing.
Dimensions & Packaging
200mmx210mmx480mm
Tags
Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
Production Technology
The exterior packaging utilizes platinum crystal and high-temperature metal coloring oxidation techniques, achieving an exceptional texture. The bottle features a pointed-bottom shape crafted through ancient methods of handmade ceramics, adorned with a rare gemstone glaze. Together, they complement each other, vividly showcasing the ultimate craftsmanship and artisan spirit of Chinese ceramics.
Design Challenge
During the initial prototyping phase, the product faced significant challenges. The core difficulty lay in the historically unstable firing process for the pointed-bottom bottle, an issue long known for its extremely low yield that has consistently challenged the industry. Through dozens of systematic refinements to the production process, the team ultimately achieved a successful firing.
Research
Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiration
The design draws inspiration from Fenjiu's birthplace, the Lüliang Mountains, symbolizing its deep connection with nature and honoring centuries of brewing mastery. The bottle's form echoes the 6,000-year-old "small-mouthed, pointed-bottom amphora" from the Yangshao period—one of the earliest known vessels used in Chinese baijiu making—reflecting the rich cultural legacy of this traditional spirit.
Project Duration
March 2024, Shenzhen, China
Operation Flow
The product display features a sculptural design, allowing 360-degree viewing from all angles. The mountain-shaped top cover can be easily lifted to access the product inside.
Team Members
Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li

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