Siela Hana Nui: Waihona Mea Hoʻonaninani na Olga Takhtarova

ʻO Siela Hana Nui: Waihona Mea Hoʻonaninani na Olga Takhtarova he mea lanakila hanohano loa o ka 2022 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KeleaweʻUhi· 2022

Siela Hana Nui: Waihona Mea Hoʻonaninani

na Olga Takhtarova

Mea Kūʻai: Sot B&d

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

16,211

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #139422

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Siela Hana Nui: Waihona Mea Hoʻonaninani

Kikokikona Puke: ʻO Siela kahi hoʻolālā waihona no kahi lālani mea hoʻonaninani no nā keiki. Hoʻohana ke ʻano hoʻolālā i kahi paipu palasitika keʻokeʻo he 75 ml, i hoʻonaniʻia ma ke kaha pale a me ke kaomi pika. Hoʻonohoʻia nā kiʻi hoʻohālikelike ma ke kikowaena o ka hoʻolālā, a ʻike ʻia kahi hoahana hoʻokahi ma nā wahi like ʻole a me nā kūlana like ʻole ma waena o ka lālani. Kōkua ka hōʻailona waihoʻoluʻu i nā mea kūʻai i ka hoʻokaʻawale ʻana i nā huahana. Ua hōʻemi ʻia ka kikokikona i ka liʻiliʻi loa, i hiki ke ʻike koke ʻia ka huahana pololei ma luna o ka papa waiho. Mālama ka ʻili keʻokeʻo i nā kiʻi i ka maopopo a maʻalahi ke ʻike.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Siela Hana Nui: Waihona Mea Hoʻonaninani i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Siela Hana Nui: Waihona Mea Hoʻonaninani he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Siela Hana Nui: Waihona Mea Hoʻonaninani i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: The solution was to develop illustrations, which are now central to the design. The designer created a story for the product, placing the character at the center of the brand identity and making it an essential element of brand communication. The story is translated through the packaging design. The character of the created stories gets into different places and situations. Color coding was also added to help distinguish the products in the line.
Nā Ana a me ka Hoʻopili: Plastic tube cream bottle 75 ml. White color
Nā Lepili: Cosmetics packaging, Baby cosmetics packaging, Illustration, Kids cosmetics
ʻEnehana Hana: Screen and pad printing method
Pilikia Hoʻolālā: Mothers, the main buyers of products for babies, usually do not have free time to look at jars, bottles and boxes for a long time, so they need to recognize the right product at a glance. Therefore, illustrative material became the main key for the design, as the text load was reduced to a minimum.
Noiʻi: The packaging of Siela Cosmetic cosmetics for children was created in accordance with international quality standards, designed for the gentle care of babies. One of the designer's tasks was to create a corporate style for the entire line of cosmetic products, which would allow them to stand out on the shelves in shopping centers and make it more convenient and faster for customers to find them.
Hoʻoulu Manaʻo: Ukrainian brand Siela Cosmetic has a proven reputation as a manufacturer of natural and effective products. The company's developments consist of natural first-rate raw materials. Therefore, they do not cause allergic reactions, guarantee users proper care, and, in addition, meet high European standards. At the beginning of 2021, they were going to expand the line of children's cosmetics for the youngest and saw an opportunity to improve the effectiveness of the packaging.
Ka Lōʻihi o ka Papahana: This project started in March 2021 and finished in 2022 January in Kyiv. Ukraine
Kaʻina Hana: The designer wanted to create something more appealing to children as well as more reliable for moms, hence the strict, consistent design theme that gives much more than just information and an outstanding look on the shelf. The designer intentionally avoided modern trends such as kraft paper, neutral tones and earthy colors. The white tube packaging chosen provides a blank slate for stylized illustrations to tell the brand's quirky story and stand out on the shelf.