Borjomi Pahu Paʻi Palena na Antonia Skaraki

ʻO Borjomi Pahu Paʻi Palena na Antonia Skaraki he mea lanakila hanohano loa o ka 2023 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KeleaweʻUhi· 2023

Borjomi Pahu Paʻi Palena

na Antonia Skaraki

Mea Kūʻai: Borjomi

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

17,918

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #141264

Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Borjomi Pahu Paʻi Palena

Nā ʻōnaenae ikaika, nā pūahi hoʻolauleʻa e hoʻonani ana i ka lani o Borjomi, a me ka mea nui me kona ʻano koʻikoʻi, ʻo ka ʻinia. He kīlaʻaila i hoʻololi ʻia i hoʻailona o ka moʻomeheu Keokia. Ka hōʻailona ʻike o "Ka Mea Hoʻōla Hou Nui". ʻAʻahu ʻo Borjomi i ka hinuhinu o nā hoʻolauleʻa a ʻo ka ʻinia, ala aʻe mai ka pōhaku, mai loko mai o nā wai kahe wikiwiki. A puni ʻo ia, ʻo ke kea Bolnisi ma ka wai, ke kikowaena o ke ola. Hui pū ʻia nā laina ānuenue me nā laina pūahi pahū, e hoʻokoʻikoʻi ana i ka neʻe ʻana. Hoʻonui ka waihoʻoluʻu ʻulaʻula i ka hoʻolauleʻa, a haunaele ka wai i nā kuhi o nā ʻōnaenae o ka hana ʻana.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Borjomi Pahu Paʻi Palena i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Borjomi Pahu Paʻi Palena he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Borjomi Pahu Paʻi Palena i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: Borjomi wears the glow of festivities and the deer, rises from the dome, out of the rushing waters. Around him, the Bolnisi cross in the water, the center of life. The rainbow lines are combined with explosive firework lines, emphasizing movement. The red color intensifies the celebration, and the water is disturbed by the rhythms of the vibrations of creation.
Nā Lepili: Packaging design, limited edition, can design, sparkling water
Pilikia Hoʻolālā: The task was to design a New Year Limited Edition packaging, based on the essence and key foundation of the Borjomi positioning - Borjomi water as a liquid legend, a legend born in the heart of the Georgian mountains, deeply rooted in tradition and ancient wisdom -, but at the same time to provide it with a celebratory, festive touch.
We managed to design a LE New Year package for Borjomi, based on the brand’s essence, without using the usual trivial designing patterns for festive packaging.
Hoʻoulu Manaʻo: Fireworks. A magical entity. Your soul has been rejuvenated.
Intense vibrations, fireworks that adorn the sky of Borjomi, and a protagonist with an imposing presence, the deer. A magician transformed into the symbol of Georgian culture.
The visual imprint of "The Great Rejuvenator".
Ka Lōʻihi o ka Papahana: The project started in April 2021 in Athens and finished in June 2021 in Athens, and was released on the market in December 2021.
Kaʻina Hana: The design is a LE New Year package for Borjomi, based on the brand’s essence, without using the usual trivial designing patterns for festive packaging.
Nā Lālā Hui: creative director: Antonia Skaraki
art director: Valia Alousi & Andreas Deskas
designer: Alexandros Tsakiris