Dragon Spirit Chinese Baijiu Hana Nui: Ka Hoʻopaʻa Lāʻau Inu ʻĀwili by Yingsong Chen

Dragon Spirit Chinese Baijiu Hana Nui: Ka Hoʻopaʻa Lāʻau Inu ʻĀwili by Yingsong Chen is a highly esteemed winner of the very prestigious 2023 A' Design Award Keleawe in Hoʻolālā ʻUhi Competition Category.

KeleaweʻUhi· 2023

Dragon Spirit Chinese Baijiu Hana Nui: Ka Hoʻopaʻa Lāʻau Inu ʻĀwili

by Yingsong Chen

Client: Long Hun Liquor Industry (China) Co., Ltd

A' Design Award Keleawe Winner in ʻUhi Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Dragon Spirit Chinese Baijiu Hana Nui: Ka Hoʻopaʻa Lāʻau Inu ʻĀwili

Kikokikona Puke: ʻO Dragon Spirit Chinese Baijiu he hoʻolālā hoʻopaʻa no kahi lāʻau inu ʻāwili Kina. Ua hoʻoulu ʻia ke kālai hoʻolālā e ke kiʻi pena pūʻili mai ke au aliʻi Southern Song, ʻo Nine Dragons. Hōʻike ʻia kekahi kelekona mai loko o ke kiʻi ma luna o ka ʻōmole, a ua hana ʻia ke poʻo o ke kelekona me ka metala, e hoʻoneʻe ana i ke kiʻi mai ka ʻano pālahalaha ʻelua i ke ʻano hōʻike ʻekolu. Ua hui pū ʻia ke poʻo metala me kahi kiʻi gula o ka muliwai ʻo Chishui ma lalo, e hōʻike ana i ke kelekona e ninini ana i ka wai mai ka lani mai. Hoʻomanaʻo ke poʻi i kahi sila aliʻi, a lawe ʻia nā sila ʻehiku. Hoʻohana ʻia ka pepa, ka PMMA, ke aniani, a me ka metala.

The Recognition

About the A' Design Award Keleawe

Ua lanakila ka hoʻolālā Dragon Spirit Chinese Baijiu Hana Nui: Ka Hoʻopaʻa Lāʻau Inu ʻĀwili i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Dragon Spirit Chinese Baijiu Hana Nui: Ka Hoʻopaʻa Lāʻau Inu ʻĀwili he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Dragon Spirit Chinese Baijiu Hana Nui: Ka Hoʻopaʻa Lāʻau Inu ʻĀwili i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The dragon from the "Nine Dragons" is used on the bottle. The dragon's head are made of stereometallic material. The combination of ancient paintings and metal dragons, the dragon from the two-dimensional space of ancient paintings to three-dimensional space which feels like the dragon has flown out of an ancient painting and leaped onto the paper.
The head of the dragon and the golden "Chishui River" below are cleverly combined, just like a dragon spitting water in the sky.
Dimensions & Packaging: 140mmx140mmx300mm
Production Technology: Paper, PMMA, glass, metal
Inspiration: Inspired by the Chinese brush painting "Nine Dragons" of the Southern Song Dynasty. The metal dragon's head was flying from the ancient painting. Combination of 2D and 3D space. The lid of the bottle is like Qianlong's imperial seal. 7 seals on it, including the 6 seals Qianlong put on the Nine Dragons.The other one is the seal of "Chen Rong",which pays tribute to this great artist. Chinese liquors are also the masterpieces of Chinese brewers, paying tribute to the spirit of the craftsman.
Team Members: Creative Director: Yingsong Chen
Illustrator: Huandi Li
3D: Wei Hu
Design: Huandi Li, Pan Wang

Read the Press Release