ʻO Ings Hana Nui: Pūʻolo Mālama ʻIli na Jason Chan - Offesc Design he mea lanakila hanohano loa o ka 2024 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.
HaoʻUhi· 2024
Ings Hana Nui: Pūʻolo Mālama ʻIli
Mea Kūʻai: Ings Yingshu Group
Mea Lanakila A' Design Award Hao ma ka Māhele ʻUhi
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #152173Ka Hoʻolālā
E Pili Ana iā Ings Hana Nui: Pūʻolo Mālama ʻIli
Kikokikona Puke: ʻO Ings kahi hoʻolālā pūʻolo i hana ʻia no kahi ʻano huahana mālama ʻili. Hoʻohana ke kumuhoʻolālā i ke ʻano pōkā ma ke ʻano he hōʻailona no ke kō ʻana i nā papa hohonu o ka ʻili. Hoʻokumu nā ʻenehana kūkulu hale i kahi hōʻike nui e hōʻike ana i ka ʻenehana ʻoihana o ka waiwai inoa. Ua hoʻomaʻalahi ʻia ka hōʻailona kumu i mea e maopopo pono ai nā mea koʻikoʻi o ka waiwai inoa ma waena o nā ʻano huahana he nui. Ke hoʻololi nei nā pahu lawe leka me nā zipa, ʻaʻohe palasitika, i ka mea hoʻopili glue, hāʻawi ka pepa honeycomb i hōʻoia ʻia e FSC i ka pale haʻalulu, a kākoʻo ka ʻīnika soia i ka palaho ʻana.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Hao
Ua lanakila ka hoʻolālā Ings Hana Nui: Pūʻolo Mālama ʻIli i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Ings Hana Nui: Pūʻolo Mālama ʻIli he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Ings Hana Nui: Pūʻolo Mālama ʻIli no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- INGS is a leading domestic skincare brand that embraces the concepts of self-care, nature, authenticity, and technology. The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations.
- Nā Ana a me ka Hoʻopili
- Ings Hyaluronic Acid Moisturizing and Repairing Lotion: 120ml, 48mm*48mm* 155mm, 55.99g
Ings Hyaluronic Acid Moisturizing and Repairing Mask: 28ml, 164mm*165mm 6.36g
Ings Hyaluronic Acid Hydro-Repairing Pre- Essense: 8ml, 30mm*30mm*108mm, 26.92g
Ings Hyaluronic Acid Moisturizing and Repairing Toner: 200ml, 54mm*54mm*178mm, 61.3g
Ings Hyaluronic Acid Intensive Sensitive Tolerance-Extreme Cream: 50g, 71mm* 71mm*56mm, 165.2g
Ings Hyaluronic Acid Pure Facial Cleanser: 120g, 60mm*32mm*172mm, 17.25g - Nā Lepili
- Love Self, Nature, Real, Science, Technology
- ʻEnehana Hana
- In terms of materials, we have adopted plastic-free logistics boxes and eliminated the use of adhesive glues. Instead, we use zippered courier boxes. For shock absorption, we use FSC-certified honeycomb paper. The product packaging employs soy ink, which aids in degradation.
- Pilikia Hoʻolālā
- With a large number of SKUs, it's important to address the issue of varied and chaotic color styles. While designing the products, it is crucial to adhere to the parameters set by national skincare standards and make efforts to utilize environmentally friendly materials that comply with those standards. This ensures that we uphold our commitment to prioritizing sustainable development to the fullest extent possible.
- Noiʻi
- After studying other skincare brands in the same category, we discovered that many of them tend to focus more on visual appeal and market trends. However, our emphasis lies in presenting the essence of professional technology. Drawing inspiration from our core technology, we have visually highlighted the research and development of our brand's maximum core value. The bullet-shaped design symbolizes direct penetration to the skin's depths, conveying a pictorial metaphor.
- Hoʻoulu Manaʻo
- The team approached the design from a perspective of professional technology, incorporating the metaphor of a bullet directly reaching the skin's depths. By combining architectural techniques, they created a multidimensional presentation that effectively expresses the professionalism of the brand's exclusive new technologies. The original logo was overly complex and had limited communicative power.
- Ka Lōʻihi o ka Papahana
- The project started in June 2021 in Shanghai and finished in December 2022 in Shanghai.
- Kaʻina Hana
- The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations. In the initial stage, the brand's key elements were extracted and simplified, creating a visually appealing presentation that precisely aligns with the brand's core technology.
- Nā Kuleana Kiʻi
- Photographer Ings, shanghai, 2022
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