Keleawe ʻUhi · 2024
Shangfang Large Seal Script Ka Hana Mua: Ka Pahu Mea Pāʻani Poloka Kūkulu
by Beijing Xingchen Wanqian Technology
- A' Design Award Keleawe 2024 in ʻUhi
- CLIENT: Beijing Xingchen Wanqian Technology Co., Ltd
- Estimated Number of Design Views: 13,561
- Verification code 171A7DE42E · Verify this award
Colors
About Shangfang Large Seal Script Ka Hana Mua: Ka Pahu Mea Pāʻani Poloka Kūkulu
Ka Kikokikona Puke: ʻO Shangfang Large Seal Script he pahu makana i hoʻolālāʻia no kekahi mea pāʻani poloka kūkulu. Ua hoʻoulu ʻia ke ʻano mai ka sila pōhaku green-jade o Kina kahiko, no laila ua hana ʻia ka pahu ma ke ʻano he pā ahalike me ka pōhaku uhi. Ua hana ʻia ka pōhaku uhi mai ka ʻakelika me nā leka gula i kāhea ʻia, a ua hana ʻia ka pā mai ka pepa hoʻopā ʻulaʻula me kahi uhi loko EVA a me kahi kua weluweluwe. Mālama nā puʻupuʻu loko i kēlā me kēia ʻāpana ma kahi kaʻawale, no laila hiki ke loaʻa maʻalahi ka ʻāpana i makemake ʻia. ʻO kahi pahu loko ʻike ʻia o ka PVC ʻohuʻohu e hiki ai ke hōʻike ʻia ka hana i hōʻuluʻulu ʻia, e hāʻawi ana i ka pahu i kahi hana ʻelua.
About the A' Design Award Keleawe
Ua lanakila ka hoʻolālā Shangfang Large Seal Script Ka Hana Mua: Ka Pahu Mea Pāʻani Poloka Kūkulu i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Shangfang Large Seal Script Ka Hana Mua: Ka Pahu Mea Pāʻani Poloka Kūkulu he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Shangfang Large Seal Script Ka Hana Mua: Ka Pahu Mea Pāʻani Poloka Kūkulu i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.
Press Kit
- Unique Properties
- This case is a gift box package designed for the building block toy Shangfang Large Seal Script. To visualize the deep heritage and charm of traditional Chinese culture, it is intended to reveal the multipurpose of the package for building block toy and more reasonable storage of components. Inspired from the jade seal, or the emperor’s seal symbolizing the supreme power in ancient times of China, it is designed as a square tray and lid box conferring a deep meaning.
- Dimensions & Packaging
- 308mm*308mm*133mm
- Tags
- Building blocks, packaging, philosophy, education, culture
- Production Technology
- The lid of the gift box is made of acrylic with gold stamped letters. The tray is made of red touch paper, EVA-lined and velvet-backed. The inner box is made from frosted PVC and also velvet-backed. The cover of the Instruction Book is cotton with gold stamped letters and patterns.
- Design Challenge
- Size fitting is considered a challenge of design. With a plurality of materials combined, the fabrication processes and size errors are different, so it is required to verify and tune up repeatedly until the right components are obtained. It might take 4-5 revisions and improvements to transit from prototype to finished product. The sustainable design of the package is also a critical factor, including the sustainability of the materials and the reuse value of the package.
- Research
- The packages of most block toys purely pack components which are unfriendly to use and loses the reuse value. Given this, the designer tailors a gridded box for different components, and each grid is a space that permits users to readily find the desired component without mistake. In addition, the outer packaging with the transparent PVC components set inside can function as a display box for the real product, a design tapping into the multipurpose and sustainable value of the toy package.
- Inspiration
- Internal grids store components separately, a design inspired by the thought investigating things and probing into principles proposed by the Ming thinker Zhu Xi, where investigating things is construed as an analysis of things as implied by the categorized storage of components. Probing into things means an understanding of the logic of how things develop. This l motivates users to think about Chinese philosophical thoughts and wise words, and pays a tribute to ancient thinkers.
- Project Duration
- The project commenced in March 2023 in Beijing. It is projected to be completed in September 2023 and released to market in June 2024.
- Operation Flow
- Opening the acrylic lid on top of the box, you will first see two transparent components which are used to fix the assembled words. Then you will see the instruction book in the grooved EVA liner box, a ribbon is attached besides the book for ease of removal and opening the next layer. The component box disposed in the lower part also embedded in the grooved liner box. Each component is neatly stored in a grid with photo shows and dimensional information marked on the top and sides of the box.
