ʻO Flutter Pahu Pua na Morvarid Hashemi he mea lanakila hanohano loa o ka 2025 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KeleaweʻUhi· 2025

Flutter Pahu Pua

na Morvarid Hashemi

Mea Kūʻai: My Way Design Company

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

12,079

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #167677

Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Flutter Pahu Pua

Makemake ʻo Flutter e hoʻemi i ka hoʻohana ʻana i nā mea ʻino i ka honua, e like me ka lau palakika, ma ka ʻoihana pahu pua. Māmā kēia mea e hāpai ai i nā pua a hoʻemi i ke kaumaha o ka pua hui. Ma ka hoʻolālā i ulu mai nā ʻeheu pulelehua, i ka wā e hāpai pua ana, hiki i ka mea nānā mai ke alo ke ʻike i nā pua e hoʻike ʻia ana ma luna o nā ʻeheu, e hana ana i kahi kiʻi manaʻo moʻolelo. ʻIke ʻia ka pulelehua iho, he hoʻailona o ke kūʻokoʻa, ma loko o ka hoʻolālā o kēia pahu.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Flutter Pahu Pua i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Flutter Pahu Pua he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Flutter Pahu Pua i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: The modern flower packaging design aims to reduce the use of environmentally unfriendly products (such as plastic sheets) in the flower packaging industry. This ergonomic product makes it easy to carry flowers and reduces the weight of the bouquet. The design of the product, as part of bionic design, is inspired by butterfly wings, which is evident from the appearance. The letters "m" and "w" (the logo of My Way Design group) are used to shape the butterfly wings.
Nā Ana a me ka Hoʻopili: The product is available in two sizes: 760 mm x 580 mm, with a 25 mm height difference between the two wings, and an 85 mm diameter hand hole. The smaller size is 100 mm smaller than the original design, except for the hand hole. The special design of the product and the use of 180-gram organic Kraft paper made in Iran reduce the likelihood of the bag tearing and prevent creasing.
Nā Lepili: Biodegradable, Bionic design, Flower Hanger, Flower Packaging, Conceptual-fantasy model Bag,
ʻEnehana Hana: For product personalization, holes are provided on the edges of the product for ribbon threading. Ribbons are used to wrap the packaging and bring the two sides (wings) closer together. By allowing the buyer to choose the color and type of ribbon, product variety improves, and the buyer's choice is involved in selecting the color.
The design of the top curves, allows for the user's flowers to be visible. A hole at the top of the wings is designed for carrying the bouquet, giving the impression of holding a butterfly and highlighting the product's creative and fantasy design.
After several rounds of sampling the initial design, the final die cut began in production with the purchase of Kraft paper.
Pilikia Hoʻolālā: The main challenge was not laminating the paper. Paper lamination in the inner layer of the product is a common practice to increase durability and prevent the flower packaging from getting wet. However, this material was not used in this design due to the non-biodegradable nature of plastic lamination. Instead, with the special design and increased thickness of the cardboard, the likelihood of the product tearing is reduced. To prevent the cardboard from getting wet when wrapping the flower stems, tying them with twine is recommended.
Noiʻi: Field research was done in flower shops and the Iranian paper market to examine models for bags and the limited flower hanger products made from various materials. There was also, examination of existing designs on various websites, including Pinterest.
Hoʻoulu Manaʻo: The bionic design inspired by butterfly wings ensures that while carrying flowers, the viewer looking from the front can see the flowers displayed above the wings, fashioning a conceptual-fantasy model. The butterfly itself, as a symbol of freedom, is also visible in the design of this packaging.
Ka Lōʻihi o ka Papahana: The use of biodegradable paper laminate in the interior of the product enhances its functionality and durability in the industry.
Kaʻina Hana: Before wrapping the flowers, the top part of the hanger should be placed on the table with the "m" on the left and the "w" on the right side of the product. The bouquet is wrapped and can optionally be either closed or glued to the inside of the bag. In the section for sealing the flower package, the user's involvement in selecting the ribbon adds a personalized touch to the package. The flower packaging bag is offered in two sizes for small and large bouquets and can ultimately be hung or worn on the wrist to display the butterfly concept through the holes by the user.
Nā Kuleana Kiʻi: Image #1: Photographer Hossein Karimzadeh, Flutter, 2025.
Image #2: Photographer Hossein Karimzadeh, Flutter, 2025.
Image #3: Photographer Hossein Karimzadeh, Flutter, 2025.
Image #4: Photographer Hossein Karimzadeh, Flutter, 2025.
Image #5: Photographer Hossein Karimzadeh, Flutter, 2025.