Ghaffari Ka Hoʻopili ʻana o nā Huahana Kemikala by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2025 A' Design Award Kala in Hoʻolālā ʻUhi Competition Category.
KalaʻUhi· 2025
Ghaffari Ka Hoʻopili ʻana o nā Huahana Kemikala
Client: Ghaffari Chemical Industries Corp.
A' Design Award Kala Winner in ʻUhi Category
Verified Award Winner
Verify Award Status for #171092The Design
About Ghaffari Ka Hoʻopili ʻana o nā Huahana Kemikala
He hoʻolālā hoʻopili ʻo Ghaffari i hoʻomohala ʻia no kekahi mau huahana kemikala like ʻole. Hahai ka hoʻolālā i ke ala haʻahaʻa loa (minimal) kahi i hoʻoneʻe ʻia ai nā mea ʻokoʻa hou aku i mea e hōʻike leʻa ai i ka ʻike koʻikoʻi. Kākoʻo nā huaʻōlelo kālele nui a me kahi pālekamai waihoʻoluʻu ponoʻī i ka ʻike koke ʻia ma ka haka kūʻai. Hana ʻia nā lepili me ka ʻenehana lepili in-mould. Ua hoʻololi ʻia ka ʻōnaehana ʻike maka no nā huahana o nā anakahi a me nā nui like ʻole, no laila hoʻokahi ʻōlelo e uhi ana i ka pūʻulu huahana holoʻokoʻa. ʻO ka manaʻo nui, ʻo ia ka hoʻohui ʻana i kahi ʻike hōʻailona i māhelehele a e ʻae i ka ulu ʻana ma nā mākeke a me nā pāpaho like ʻole.
The Recognition
About the A' Design Award Kala
Ua lanakila ka hoʻolālā Ghaffari Ka Hoʻopili ʻana o nā Huahana Kemikala i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Ghaffari Ka Hoʻopili ʻana o nā Huahana Kemikala he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Ghaffari Ka Hoʻopili ʻana o nā Huahana Kemikala e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This strategic clarity cascaded into a complete packaging redesign, where extraneous elements were stripped away to amplify the essentials. Bold typography and a vibrant proprietary color palette became the hallmark of recognition, ensuring instant shelf impact and consumer connection. To reflect Ghaffari's industry stature, we scaled their identity through monumental exhibition designs, employing oversized elements, and commanding typography to dominate spatial narratives while retaining elegance.
- Dimensions & Packaging
- This design has been developed and expanded for a variety of products in different dimensions and sizes.
- Tags
- Re-Branding, Re-design
- Production Technology
- IML Labels.
- Design Challenge
- Minimal design method.
- Research
- Same Products and same rebranding process.
- Inspiration
- In redefining the visual and strategic identity of Ghaffari Co., our multidisciplinary team embarked on a transformative journey to harmonize the brand's legacy with its future ambitions. We created a holistic solution rooted in clarity, scalability, and bold simplicity by dissecting challenges across strategic layers, product portfolio architectures, and naming systems. The project began with a critical refresh of the brand's DNA, meticulously aligning it with the Ghaffari Co.'s core values to establish a resilient foundation.
- Project Duration
- The project started in April 2024 in Tehran and finished in January 2025 in Tehran.
- Operation Flow
- This design effortlessly connects with its audience, creating an intuitive and engaging experience that resonates deeply. Its thoughtful aesthetics and user-centric approach not only captivate users but also inspire professionals to embrace and integrate the product into their workflows. By seamlessly blending functionality with visual appeal, it encourages experts to explore its potential and leverage its innovative features to achieve their goals.
- Team Members
- Design Consultant: Soroush Doustvandi
Design Director: Matin Mirzaei
Project Manager: Iman Alemozaffar
Creative Consultant: Kianoosh Atashi
3D Visualization: Ariya Ghodrati
Graphic Designer: Yeganeh Khorami
Account Manager: Rezvan Khani - Image Credits
- All images made with Cinema 4D in our studio.
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