Ningxiahong Rock Painting Bronze Script ʻano ʻokiʻoki na Sunkiss Design Team

ʻO Ningxiahong Rock Painting Bronze Script ʻano ʻokiʻoki na Sunkiss Design Team he mea lanakila hanohano loa o ka 2020 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā ʻUhi.

KeleaweʻUhi· 2020

Ningxiahong Rock Painting Bronze Script ʻano ʻokiʻoki

na Sunkiss Design Team

Mea Kūʻai: The Ningxiahong Wolfberry Liquor

Mea Lanakila A' Design Award Keleawe ma ka Māhele ʻUhi

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Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #89802

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Ningxiahong Rock Painting Bronze Script ʻano ʻokiʻoki

ʻO nā kiʻi kiʻi pōhaku o ka mauna Helan kahi mea i hōʻike ʻia e ka moʻomeheu Kina a me nā hoʻoilina hoʻoilina hoʻoilina kaulana ʻo Ningxia, aʻo ke kumu keleawe ka mea ware keleawe. No laila, hoʻohui pū ka mea hoʻolālā i kēia mau mea ʻelena mau kumupaʻa ma ke ʻano he kumu nui o ka ʻike moʻomeheu o ka ʻapopepa i hoʻopiha ʻia, a hoʻohui pū i kēia huahana me ka moʻomeheu kuʻuna e hoʻomaikaʻi i ka ʻike moʻomeheu o nā mea hoʻohana kiʻekiʻe me kēia huahana.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Ningxiahong Rock Painting Bronze Script ʻano ʻokiʻoki i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Ningxiahong Rock Painting Bronze Script ʻano ʻokiʻoki he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Ningxiahong Rock Painting Bronze Script ʻano ʻokiʻoki i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: In this upscale product of Ningxiahong, an exterior design of "round sky and square earth, and round outside and square inside" is used, the black main tone is used with red gold dots, and the "rock painting" that represents the origin of East Asian civilization, and the "bronze script" that represents status and class are used as the cultural elements (corresponding to different alcohol concentrations), providing this product with a rich cultural value.
Nā Ana a me ka Hoʻopili: Bottle volume 750ml,high 270mm,the widest diameter 105mm
Nā Lepili: Shangqi, liquor bottle, liquor, Ningxiahong, graphic design, package design, Chinese culture, Chinese elements, rock painting
ʻEnehana Hana: The packing material is porcelain with a matte finish; the rock painting and bronze script elements are made concave-convex, and the logo is subject to gold stamping and decaling.
Pilikia Hoʻolālā: Our purpose is to solve the brand aging problem, change consumers' inherent perception of the Ningxiahong brand, and rebuild the brand image. The challenge of our package design is to find unique cultural elements that resonate spiritually with the audience.
Noiʻi: The Ningxiahong wolfberry liquor is both a drug and a foodstuff, and reflects homology of medicine and food in time-honored traditional Chinese medicine. On this basis, we began to search for cultural elements expressing the uniqueness of Ningxiahong, and combine them with products to create a new brand identity.
Hoʻoulu Manaʻo: The best thing often comes from the very origin!For this product,"rock paintings of the Helan Mountains"implying the "original civilization of mankind" and the "bronze script" on etiquette-representing bronze ware are selected as the core symbols of cultural identity, so this product has a noble soul,and a "spiritual value" brought by profound historical implications.
Ka Lōʻihi o ka Papahana: This project broke ground in April 2019 and was completed in June 2019. Its design was completed in Beijing, and its production location is Zhongwei, Ningxia.
Kaʻina Hana: Rock paintings of the Helan Mountains are a representative of Chinese culture and famous cultural heritage of Ningxia, while the bronze script is from etiquette-representing bronze ware. Therefore, we combine these two representative elements as the core symbols of cultural identity, and integrate this product with traditional Chinese culture to improve the cultural identity of high-end consumers with this product.
Nā Lālā Hui: Design Leader: Zhou Hong; Design Director: Wu Changzhi