Rosé Kev Ua Haujlwm Tseem Ceeb: Ntawv Cim Cawv Rose los ntawm Ximena Ureta

Qhov qauv tsim Rosé Kev Ua Haujlwm Tseem Ceeb: Ntawv Cim Cawv Rose los ntawm Ximena Ureta yog tus yeej muaj nqis heev ntawm qhov khoom plig 2020 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2020

Rosé Kev Ua Haujlwm Tseem Ceeb: Ntawv Cim Cawv Rose

los ntawm Ximena Ureta

Tus Neeg Siv: Concha y Toro

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

24,014

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #101247

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Rosé Kev Ua Haujlwm Tseem Ceeb: Ntawv Cim Cawv Rose

Ntawv Nyeem: Rose yog ib daim ntawv cim cawv uas tsim los rau cawv rose uas tsim tawm hauv Chile. Daim ntawv cim ntawd muaj qhov ntev 85 nrog 90 millimeters thiab luam tawm rau saum ntawv muaj qhov tsaus nti 89 kavuas rau ib square meter. Muaj tsib yam xim tshwj xeeb siv rau hauv digital offset, nrog cov kub foil, dub foil, thiab cov kev ua kom pom zoo tob thiab qeeb (relief thiab bas-relief). Tus qauv tsim no tau txais kev qhia los ntawm cov paj rose, cov npoo paj, cov nplooj txiv hmab, thiab cov xim mos muaj hauv lub ntuj thaum yav tsaus ntuj. Cov ceg txiv hmab khi vij ncig cov ntawv. Lub raj mis khoom cia tau 375 milliliters, uas yog ib qho me me tshiab rau hom cawv no hauv tebchaws Chile.

Qhov Lees Paub

Txog A' Design Award Tooj

Rosé Kev Ua Haujlwm Tseem Ceeb: Ntawv Cim Cawv Rose yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Rosé Kev Ua Haujlwm Tseem Ceeb: Ntawv Cim Cawv Rose xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Rosé Kev Ua Haujlwm Tseem Ceeb: Ntawv Cim Cawv Rose ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: It is a delicate and feminine design, which comes to meet the world trend in consumption of Rose led by women. The function of this product is to strengthen their complicity, and connect them with life’s simple and special moments, in order to foster the enjoyment of a young community. Its consumers are single professional women, who live on their own and like to have new experiences with easy drinking wines. This Rose is pioneering its category in Chile, launching in a small size of 375 ml.
Qhov Loj & Ntim: Label Dimension: 85x90 mm
Cov Ntsiab Lus: wine label, packaging, design, label, wine, concha y toro, ximena ureta
Thev Naus Laus Zis Tsim Khoom: Printed on Aconcagua Martele paper 89 grs / m2, in 5 special colors, in Digital Offset with gold-foil, black-foil, relief and bas-relief finishings.
Kev Sib Tw Tsim Qauv: We researched different Rose packagings around the world, to produce a unique and original design among products of the same Rose vine, whose target group were also women from different countries.
Kev Tshawb Fawb: The Rose de Concha y Toro label conveys elegance and femininity. It was harvested in 2019, its origin is 79% of Itata and 21% of the Central Valley of Chile, it contains in its strains, 76% of Cinsault, 9% of Carmenere, 9% of Syrah and 3% of Garnacha It was bottled in June 2019. Its soil is clay loam type, granitic colluvial, and very good permeability; of an exquisite pale damask color with strawberry aroma, and delicate notes of grapefruit and melon, in addition to subtle floral aromas.
Kev Txhawb Siab: The Rose packaging for Concha y Toro is inspired by the delicacy of roses, petals, and their fragrance. By spring, the freshness of its colors, and the subtlety of fruity notes, such as grapefruit, pomegranate and melon. By vineyards and their leaves. By nature. By the tranquility evoked by the last shades with which the clouds and the sea are dyed in the evening. Its inspiration is elegant, soft and feminine.
Lub Sij Hawm Ua Hauj Lwm: This project started in November 2018 in Santiago of Chile and finished in March 2019.
Txheej Txheem Ua Hauj Lwm: Its consumers are single professional women, who live on their own and like to have new experiences with easy drinking wines. This product is usually consumed cold, and it is ideal to accompany as an appetizer. It has perfect pairing with cheeses as well as light entrees and fresh salads.
Cov Tswv Cuab Pab: Art Direction and Design: Ximena Ureta
Production: Juan Rojas
Label Print: CCL Label Chile
Kev Qhuas Duab: Diego Agurto