2019 Admissions Welcome Package DGUT Lub Thawv Khoom Zoo Siab Tos Txais Tub Ntxhais Kawm Ntawv los ntawm Ruikang Xie

Qhov qauv tsim 2019 Admissions Welcome Package DGUT Lub Thawv Khoom Zoo Siab Tos Txais Tub Ntxhais Kawm Ntawv los ntawm Ruikang Xie yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2021

2019 Admissions Welcome Package DGUT Lub Thawv Khoom Zoo Siab Tos Txais Tub Ntxhais Kawm Ntawv

los ntawm Ruikang Xie

Tus Neeg Siv: Xiexie Design

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

12,592

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #102057

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog 2019 Admissions Welcome Package DGUT Lub Thawv Khoom Zoo Siab Tos Txais Tub Ntxhais Kawm Ntawv

Lub Thawv Khoom Tos Txais Kev Kawm Ntawv Xyoo 2019 yog ib lub thawv khoom siab uas npaj rau cov tub ntxhais kawm ntawv tshiab hauv tsev kawm ntawv qib siab nyob Dongguan, Tuam Tshoj. Tus qauv tsim no ua tiav ib zaj dab neeg pom kev peb xyoo raws li kev loj hlob ntawm ntuj tsim, pib txij kev cog qoob loo thiab txaus paj mus rau kev txi txiv. Cov txiv lychee liab ntawm Lingnan yog siv los ua tus qauv tseem ceeb, thiab sab ntawm lub thawv qhib raug txiav ua qauv khoob zoo li lub txiv lychee. Muaj ib daim npav ntoo raug siv laser sau duab thiab tuaj yeem zais ua lub txiv lychee peb sab (3D) los dai. Hauv lub thawv muaj ntawv xa tuaj, ib lub hnab ntaub canvas, daim ntawv qhia chaw keeb kwm kev sib hawm hauv cheeb tsam, cov cim (badges), cov npav nplaum (stickers) thiab cov ntawv tso cai (passes).

Qhov Lees Paub

Txog A' Design Award Tooj

2019 Admissions Welcome Package DGUT Lub Thawv Khoom Zoo Siab Tos Txais Tub Ntxhais Kawm Ntawv yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. 2019 Admissions Welcome Package DGUT Lub Thawv Khoom Zoo Siab Tos Txais Tub Ntxhais Kawm Ntawv xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. 2019 Admissions Welcome Package DGUT Lub Thawv Khoom Zoo Siab Tos Txais Tub Ntxhais Kawm Ntawv ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The visual concept of the departure gift boxes for three consecutive years is based on the natural growth law, which are sowing, flowering and fruiting, respectively. Therefore, the gift box in the third year adopts the litchi fruit, a specialty of Dongguan, Guangdong, China, as the core pattern.
Cov Ntsiab Lus: Gift box, freshman, inspirational, humanities, cultural and creative packaging
Thev Naus Laus Zis Tsim Khoom: The whole design adopts lychee fruit pattern as decoration, which has manifested in the unused place. The lateral side of the box opening is die-cut with hollow out lychee pattern. It is partly hidden and partly visible. The wooden postcard is engraved with inspirational pattern by laser, which can be taken down, crossed into three dimensional lychee pattern, and used as a pendant.
Kev Sib Tw Tsim Qauv: The visual concepts of admission letters for the first two years are sowing youth and flowering future. As for the departure gift box for the third year, the biggest issue to find a right visual concept to continue the vision of first two years. It should also echo the coming 70th anniversary of National Day in China while maintaining the overall tone of youthful vitality and humanistic thought.
Kev Tshawb Fawb: The original admission letter for university was just a piece of paper. Whereas, we expects the design to be systematic and consistent, and to integrate more details of humanistic care. Therefore, we have thoughtfully compiled a Patriotic Inspirational Map to introduce the representative red revolution bases in Dongguan with pictures and texts, QR code positioning and map tagging, so as to achieve the readable, visible and accessible purposes.
Kev Txhawb Siab: The gift box of admission letter for 2019 new students of Dongguan University of Technology adopts the red Lingnan lychee as the core pattern. Each lychee is a smiling face welcoming students to Dongguan. Lychee in Chinese pronounces like Lizhi which means to encourage the young people of the new era to be patriotic, inspirational, truth-pursuing and practical, and to unite and revitalize China.
Lub Sij Hawm Ua Hauj Lwm: Started in July 2019, completed in September, completed in Dongguan, China
Txheej Txheem Ua Hauj Lwm: The gift box contains letters and gifts for new students. The oneshouldered canvas bag records an atlas of the red revolutionary tourism attractions here. Students can learn about those scenic spots following the introductions and routes provided by the atlas. There are also badges, stickers, postcards, vehicle passes, etc. inside.
Kev Qhuas Duab: Image #1-5 Zhang Jingwen