Super Box Lub Thawv Loj los ntawm Musa Celik

Qhov qauv tsim Super Box Lub Thawv Loj los ntawm Musa Celik yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Hlau hauv Pawg Sib Tw Tsim Ntim Khoom.

HlauNtim Khoom· 2021

Super Box Lub Thawv Loj

los ntawm Musa Celik

Tus Neeg Siv: Divan

Tus Yeej A' Design Award Hlau hauv Pawg Ntim Khoom

15,468

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #108627

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Super Box Lub Thawv Loj

Lub Thawv Loj yog ib qho thawv ntim khoom noj xa mus rau Divan Restaurant hauv tebchaws Turkey. Cov thawv uas muaj ntau hom duab txawv txawv pab ua kom npaj thiab xa cov khoom yooj yim thiab raws sijhawm. Tsis tas li ntawd, cov rawv thermochromic (rawv hloov xim raws kub txias) rau saum lub thawv yeej qhia tau txog qib kub txias ntawm cov khoom noj. Lub thawv yog ib qho uas siv rov qab tau thiab tsis ua rau ib puag ncig puas tsuas vim nws yog tsim los ntawm cov khoom uas yaj tau raws kev cai xwm ntuj, xws li nplej.

Qhov Lees Paub

Txog A' Design Award Hlau

Super Box Lub Thawv Loj yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Super Box Lub Thawv Loj xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Super Box Lub Thawv Loj tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The outer box differs from other designs with its asymmetrical shape which makes it easier for the Divan kitchen team to place and deliver the orders more efficiently. The designs differ visually for various food groups to prevent difficulties in the preparation of the orders.

Thermochromic ink which we have used in hot food packaging informs the consumer when the temperature decreases. The design makes it possible to enjoy a meal without the need of a table.
Qhov Loj & Ntim: Pizza and Hot Food Box: 370 mm x 370 mm x 55 mm
Pide: 480 mm x 185 mm x 53 mm
Burger: 250 mm x 170 mm x 100 mm
Cov Ntsiab Lus: Food Box, Thermochromic Ink, Recyclable, Delivery, Pandemic
Thev Naus Laus Zis Tsim Khoom: We designed the Super Box considering both customer satisfaction and Divan kitchen team.

Thanks to its modular structure, the hot lunch box can be utilized in various combinations. This makes it easier to prepare the orders.

All packaging and tools are produced from biodegradable materials. In this way, product packaging does not create waste in nature.

The special ink print used on the box emerges at temperatures below 40 degrees and informs the consumer when to warm the food.
Kev Sib Tw Tsim Qauv: Finding and printing the ink that changes color at our desired temperature was a critical challenge. We carried out various trials to make sure it works. Besides, being able to provide customer satisfaction during the lockdown days was not an easy task. But we received so many positive feedbacks from the customers that we can say we made it possible.
Kev Tshawb Fawb: During the lockdown period, people needed a way to experience a pleasant meal in the safety of their homes. The food delivery options were in high demand. Since we want to reflect our client's vision in this design, we searched for the best quality, environmentally friendly materials. Moreover, we observed that perfect timing is crucial while making deliveries. So, we wanted to make sure that the orders are prepared easily. That's why we designed several boxes with different shapes. We also made a lot of tests to make sure the temperature ink works properly.
Kev Txhawb Siab: Divan is one of the leading restaurants and bakeries in Turkey. The customers define Divan with its excellent quality.

During the lockdown period in the coronavirus pandemic, we wanted to deliver the quality of a served meal in Divan Restaurant to customer homes.

Thanks to a new packaging design with sophisticated properties which reflects the brand’s vision, we made sure this quality reach the consumers during the quarantine period.
Lub Sij Hawm Ua Hauj Lwm: The project started in April 2020 and finished in June 2020 in Istanbul.
Txheej Txheem Ua Hauj Lwm: This package as a whole is created to deliver Divan experience to homes.

The package provides more reliable delivery. It is recycled and nature-friendly. Boxes additionally serve as a tray for hot meals. In this way, you can enjoy your meal without the need of a table. Thanks to the separators in the pizza packaging, your hands won't get greasy. The package informs you about the temperature of the product inside.

All these details provide you a pleasant meal in the comfort of your home.
Cov Tswv Cuab Pab: Creative Director: Musa Çelik
Designer: Musa Çelik
Kev Qhuas Duab: All images were taken by Musa Çelik.