The Rice of Friendship Cov Hnab Xauv Khoom Plig Ntawm Kev Phooj Ywg los ntawm Xiaoning You

Qhov qauv tsim The Rice of Friendship Cov Hnab Xauv Khoom Plig Ntawm Kev Phooj Ywg los ntawm Xiaoning You yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2021

The Rice of Friendship Cov Hnab Xauv Khoom Plig Ntawm Kev Phooj Ywg

los ntawm Xiaoning You

Tus Neeg Siv: Zhimao Rice

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

11,266

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #115327

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog The Rice of Friendship Cov Hnab Xauv Khoom Plig Ntawm Kev Phooj Ywg

Cov Hnab Xauv Khoom Plig Ntawm Kev Phooj Ywg yog qhov tsim khoom plig hnab xauv rau tws mog Wuchang los ntawm Heilongjiang, Suav Teb. Lub hnab sab nraud tuaj yeem ntim 3 kilograms tws mog, faib ua rau lub hnab me me, txhua lub muaj 500 grams, yog li ntawd cov hnab uas tsis tau qhib tseem yooj yim khaws cia. Cov magnets uas zais rau hauv qhov ntawv qhov rau hauv lub hnab thiab lub npog ua ke los ua ib lub xauv, uas tiv thaiv tsis pub qhib yuam kev thiab tsis pub muaj kab txiag thaum thauj mus los. Cov duab luam qhia txog ob tug neeg sib cais los ntawm cov roob thiab dej, sib hawm mus rau ib leeg raws li Suav Teb tus kab lig kev cai. Cov qauv duab ua kom nco txog cov duab pob zeb thaj chaw Suav Teb thaum ub thiab qhia txog kev phooj ywg.

Qhov Lees Paub

Txog A' Design Award Tooj

The Rice of Friendship Cov Hnab Xauv Khoom Plig Ntawm Kev Phooj Ywg yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. The Rice of Friendship Cov Hnab Xauv Khoom Plig Ntawm Kev Phooj Ywg xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. The Rice of Friendship Cov Hnab Xauv Khoom Plig Ntawm Kev Phooj Ywg ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: This is the packaging design of a rice. picture tries to convey the founders' good wish that they are close friends with each other, and share the same ideal to guard "Rice Mountain" together, and look at each other on the bank of the Larin River.
Qhov Loj & Ntim: Gift box: 287*183.5*88mm
Inside the box: 85.5*175*43.5mm
This package can hold 3kg, divided into 6 small boxes, each containing 500g. According to the size of each family meal to choose to open a few boxes, the remaining unopened more convenient to store.
Cov Ntsiab Lus: Wuchang City, rice, package,
Thev Naus Laus Zis Tsim Khoom: Gift box: 115g Earl paper, beige, four color single side printing, hot silver process.
Inside the box: 350g Earl paper, beige, four color single side printing.
Kev Sib Tw Tsim Qauv: Wuchang City is located in the northeast of China, has a long history of reputation for rice. It can be traced back to the Bohai Kingdom in the early Tang Dynasty (mid-7th century), when farmers in the Wuchang region planted rice.
The Rice Packaging is trying to reflect the spirit of Traditional Chinese culture, but also using modern elements. In the process of conception, the Designer consulted a large number of ancient Chinese landscape paintings, and tried to find the picture style that could fit with rice products.
Kev Tshawb Fawb: In China, the Packaging design of Wuchang Rice varies greatly, and many consumers attach great importance to the choice of packaging for gifts. The Product locates high-end gift of food, expresses: friendship of rice, bosom friend's gift. The Shape is similar to the gesture of salute in traditional Chinese culture, which makes the picture full of The Artistic conception of Zen and Chinese painting, thus conveying the relationship between people, people and nature of the product and the unique concept of pure natural ecological food in Wuchang area.
Kev Txhawb Siab: Wuchang Rice is one of the most famous rice varieties in northeast China. But the packaging design in the market is intermingled. The founder and his team just want to provide the public with high grade and quality products. Therefore, a performance of the packaging of rice is the need to have a unique style to design.
Lub Sij Hawm Ua Hauj Lwm: The Project started in May 2015 in Harbin and finished in January 2016 in Beijing, and was exhibited in KunShan University of Taiwan in November 2017.
Txheej Txheem Ua Hauj Lwm: The Box body and the opening and closing parts of it cover are equipped with magnets. that magnets are hidden in the through-hole, thus forming the lock of the box. that hidden magnet structure solves the defects caused by the opening and closing of similar packaging boxes and scratches on other products during transportation, and it looks more beautiful.
The User feedback to us that the taste of rice is very good, its packaging appears simple and elegant coexistence. During the holidays, gifts for friends, family, and coworkers are great.
Cov Patent: Trademark registration Number: 18066904
Trademark Holder: Wuchang Zhimao Rice Planting Professional Co-op
Cov Tswv Cuab Pab: Designer: Xiaoning You
Copywriter: Haiqi Wang
Kev Qhuas Duab: Example: Image #1: Creator You Xiaoning, Friendship, 2015.
Example: Image #2: Creator You Xiaoning, Friendship, 2015.
Example: Image #3: Creator You Xiaoning, Friendship, 2015.
Example: Image #4: Creator You Xiaoning, Friendship, 2015.
Example: Image #5: Creator You Xiaoning, Friendship, 2015.