Genki Forest Kev Puam Ntxwm Rau Lub Raj Dej Muaj Huab Cua los ntawm Genki Forest

Qhov qauv tsim Genki Forest Kev Puam Ntxwm Rau Lub Raj Dej Muaj Huab Cua los ntawm Genki Forest yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Hlau hauv Pawg Sib Tw Tsim Ntim Khoom.

HlauNtim Khoom· 2021

Genki Forest Kev Puam Ntxwm Rau Lub Raj Dej Muaj Huab Cua

los ntawm Genki Forest

Tus Neeg Siv: Genki Forest (Beijing) Food Technology Group Co., Ltd.

Tus Yeej A' Design Award Hlau hauv Pawg Ntim Khoom

17,833

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #119724

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Genki Forest Kev Puam Ntxwm Rau Lub Raj Dej Muaj Huab Cua

Genki Forest yog qhov kev tsim khoom puam ntxwm rau lub raj dej muaj huab cua. Lub raj yog ua los ntawm PET, yog ib hom yas mag thiab pom kev tau uas tiv thaiv qhov ntsib nqhis thiab pab khaws cov carbon dioxide nyob rau hauv. Ib lub cim Suav loj dub uas tau txais kev tshoov siab los ntawm kev sau ntawv thaum ub raug muab tso rau saum daim ntawv dav dawb, ua rau daim ntawv qhia npe zoo yooj yim thiab niaj hnub no. Lub cev raj muaj kab ncaj ncaj mos mos, thiab qhov nqaim tshaj plaws nyob rau qhov chaw uas tes tuav, ua rau tuav tau ntxiv thiab haum tes. Lub xub pwg muaj ib pab duab peb sab nkhaus rov qab, thiab lub hau raj luam ntawv muaj koob taw qhia qhov kev qhib. Lub raj muaj qhov dav 67.3 mm thiab siab 209.25 mm.

Qhov Lees Paub

Txog A' Design Award Hlau

Genki Forest Kev Puam Ntxwm Rau Lub Raj Dej Muaj Huab Cua yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Genki Forest Kev Puam Ntxwm Rau Lub Raj Dej Muaj Huab Cua xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Genki Forest Kev Puam Ntxwm Rau Lub Raj Dej Muaj Huab Cua tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: The eye-catching Chinese word "pneuma" here has three different meanings. The first one is product attributes and characteristics, that is, sparkling water. The second one is the brand attribute,as pneuma share the same meaning with Genki. Due to this, the word "pneuma" can easily establish the connection with the brand "Genki Forest". The third one is the meaning of lively, energetic, optimistic and healthy, which coincides with the health attribute of the product itself and the oriental cultural charm and oriental aesthetic concept of product design.
Qhov Loj & Ntim: Width 67.3mm x Height 209.25mm
Cov Ntsiab Lus: Branding, Packaging, bottle, 3D, water
Thev Naus Laus Zis Tsim Khoom: The products are packaged in PET, which means that the bottle contains a plastic material called polyethylene terephthalate, or PET for short. PET is a polymer produced by the combination of terephthalic acid and ethylene glycol. PET plastic has the characteristics of light weight, high transparency, and impact resistancewhich helps to prevent the escape of carbon dioxide. PET bottles have low environmental pollution and energy consumption, so it gradually replaces traditional packaging materials with the rising awareness of environmental protection.
Kev Sib Tw Tsim Qauv: We have noticed that it is important to make products be clear at a glance when placing them on the miscellaneous shelves. To solve that, we have adopted stimulating colors to draw intentions of consumers. We have also acknowledged the guiding functions of the general consumers colour recognition. We picked the quietly elegant colours such as large areas of black and white, given consumers a simple but fashion impression.
Kev Tshawb Fawb: We are insisting on operating the product research, development and design from the perspectives of consumers. Satisfy more consumers needs throughout our huge base of marketing research.
Kev Txhawb Siab: The design concept mainly comes from Apple's simple product design and Dieter Rams' design concept that less is more. The package using a large area of white, which is intended to reflect the simple and modern design sense; At the same time, influenced by the ancient Chinese calligraphy works, the large black word "pneuma" is adopted, which makes the whole product feel more oriental.
Lub Sij Hawm Ua Hauj Lwm: The project started in May 2018.
Txheej Txheem Ua Hauj Lwm: IIn terms of bottle design, the overall outline gives people a smooth feeling, just like the smooth body curve of dolphins. The thinnest part is just in the part of the consumer's hand, which increases the stability and comfort of the grip in function. The shoulder of the bottle adopts a concave triangular pattern, which is arranged in a circle. Open and directional arrows are printed on the bottle cap, so that consumers can easily open it, and the interactive experience is improved.
Cov Tswv Cuab Pab: Siyang Cai
Chu Xu
Kev Qhuas Duab: Siyang Cai