Alienergy Electrolyte Water Kev Puab Cev Khoom Haus los ntawm Genki Forest

Qhov qauv tsim Alienergy Electrolyte Water Kev Puab Cev Khoom Haus los ntawm Genki Forest yog tus yeej muaj nqis heev ntawm qhov khoom plig 2021 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2021

Alienergy Electrolyte Water Kev Puab Cev Khoom Haus

los ntawm Genki Forest

Tus Neeg Siv: Genki Forest (Beijing) Food Technology Group Co., Ltd.

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

27,388

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #119775

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Alienergy Electrolyte Water Kev Puab Cev Khoom Haus

Alienergy Electrolyte Water yog ib qho tsim qauv puab cev khoom rau ib yam khoom haus uas tsis muaj suab qab thiab tsis muaj calorie uas muaj txiaj ntsig rau lub cev. Lub raj dej muaj daim ntawv ncaj thiab muaj cov npoo hlais tseeb, ua rau nws saib mus zoo li ib yam khoom niaj hnub no thiab siv rau kev ua kis las. Daim ntawv qhia npe tsim los ntawm ib yam khoom uas ib nrab pom kev, uas qhia tau cov dej ntshiab nyob sab hauv thiab qhia txog qhov khoom haus no muaj txiaj ntsig rau kev ntxhib dej rau lub cev. Cov chaw dav uas tsis muaj dab tsi thiab tsuas siv ob peb yam xim xwb, qhia txog lub tswv yim yooj yim thiab ntshiab. Cov khoom siv los ua daim ntawv qhia npe yog OPS, ib yam khoom uas siv tau dua thiab siv los hloov PVC. Tus kheej ntawm cov khoom haus no tsis muaj xim khoom haus ntxiv rau hauv.

Qhov Lees Paub

Txog A' Design Award Tooj

Alienergy Electrolyte Water Kev Puab Cev Khoom Haus yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Alienergy Electrolyte Water Kev Puab Cev Khoom Haus xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Alienergy Electrolyte Water Kev Puab Cev Khoom Haus ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Alienergy is a brand that focuses on functional beverages, aiming to serve the need of the ever growing health-conscious population. Unlike the current designs on the market, the Electrolyte Water is designed upon the minimalist philosophy to demonstrate its product concept of healthy, pure, and reviving. Combined with the sugar free, calorie free formula, and clear water body, the customers can be hydrated and refreshed with zero pressure or health concerns.
Qhov Loj & Ntim: Width 65mm x Depth 65mm x Height 185mm
Cov Ntsiab Lus: Branding, Packaging, bottle, 3D, water
Thev Naus Laus Zis Tsim Khoom: The label is designed with semi transparent material showcasing the ultra hydrating and near water features of the electrolyte water. And the material we chose is OPS, a sustainable substitute for PVC. It can not only be recycled for further use, but can also be burned for fuel even after printing. The burning process won't emit any toxic gas, therefore no pollution created.
Kev Sib Tw Tsim Qauv: The label design is minimalistic with an abundance of negative space, thus the packaging material is crucial to the final product to convey our design philosophy. How to achieve the semi-transparent effect that showcasing the ultra-hydrating and water features of the electrolyte water is our main challenge during the printing process. Our designer worked together with the factory on location to fine tune the oil percentage of the colors, after numerous tries the final product can show the body and movement of our electrolyte water under the packaging in a subtle way.
Kev Tshawb Fawb: In the current market especially after the pandemic, the trend of health consciousness is rising. We wanted to create a revolutionary product that meets this demand. We conducted surveys both online and offline for the importance of sugar free and the preference of aesthetics in designs after the preliminary stage. Each question were designed to test out our design or unique product features against real competitors in the market side by side, thus be more grounded in our analysis and results. We have more confidence to have science back up our product and packaging design.
Kev Txhawb Siab: Since the primary function of the Alienergy Electrolyte Water is to refresh and hydrate, the inspiration of the visual design is water. The straight clean-cut bottle shape, the semi-transparent body print material, and the negative space proportion all serve to compose a modern, sporty, and fresh design.
Lub Sij Hawm Ua Hauj Lwm: The project started in June,2020 and completed on November 2020. The design was completed in Beijing, China. The production location is Shanghai, China.
Txheej Txheem Ua Hauj Lwm: Most functional beverages on shelves today are colorful because they use food colorings for eye catching effects. Our product however, is proudly clear in color with zero food coloring, building more trust in the health conscious customers, more importantly, gives all consumers a refreshing and fruitful hydration experience with no sugar or calorie pressure.
Cov Patent: Label Patent:202030514752.6 , 2020, China.
Cov Tswv Cuab Pab: Creative Direction: Renkun Zhang
Logo type design： Gang Wang
Jiaqi Liu
Logo mark design: Xiaolan Xiao
Packaging design: Xiaolan Xiao
Rui Yang
Prepress: Rui Yang
Kev Qhuas Duab: Creator: Gang Wang