Eco Smile Kev Ua Hom Pob (Packaging) los ntawm Musa Celik

Qhov qauv tsim Eco Smile Kev Ua Hom Pob (Packaging) los ntawm Musa Celik yog tus yeej muaj nqis heev ntawm qhov khoom plig 2022 A' Design Award Hlau hauv Pawg Sib Tw Tsim Ntim Khoom.

HlauNtim Khoom· 2022

Eco Smile Kev Ua Hom Pob (Packaging)

los ntawm Musa Celik

Tus Neeg Siv: Gleen

Tus Yeej A' Design Award Hlau hauv Pawg Ntim Khoom

13,654

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #139682

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Eco Smile Kev Ua Hom Pob (Packaging)

Tsab tswvyim no muaj lub hom phiaj xav tsim cov kev daws teeb meem rau ntau yam ntsiab lus tseem ceeb, suav nrog qhov cuab yeej rau ib puag ncig. Lub npe ntawm hom khoom no yog sib txuas los ntawm ob lo lus green (ntsuab) thiab clean (huv si). Kev sib txuas ntawm daim nplooj thiab daim ncauj hauv lub cim (logo) saum lub pob khoom qhia txog kev luag ntxhi ntawm Mother Nature. Lub npoo dawb thiab cov xim mos muaj nqaij qhia txog qhov khoom siv tau los ntawm cov qoob loo. Lub pob khoom no yog tsim los ntawm cov peev txheej hloov tau (renewable resources) txhawm rau tiv thaiv kev pov tseg khoom plastic ntxiv rau ib puag ncig. Tsis tas li ntawd, 75 feem pua ntawm cov raj mis (bottles) yog tsim los ntawm cov khoom siv rov qab dua tshiab (recycled materials), thiab lawv muaj peev xwm rov siv tau dua tshiab 100 feem pua.

Qhov Lees Paub

Txog A' Design Award Hlau

Eco Smile Kev Ua Hom Pob (Packaging) yog tus yeej ntawm A' Design Award Hlau, ib qho kev lees paub muaj meej mom uas muab rau cov qauv tsim zoo uas ua tau raws li cov kev xav tau ntawm kev ua haujlwm thiab kev lag luam uas xav tau los ntawm cov khoom tsim zoo. Cov neeg yeej Hlau qhia txog kev txawj loj, kev paub tshwj xeeb siab, kev nkag siab ntawm cov kws tshaj lij thiab lub peev xwm tsim ntawm cov neeg tsim. Eco Smile Kev Ua Hom Pob (Packaging) xav tias yuav yog ib qho khoom tsim uas neeg hwm, qhuas thiab hlub uas siv tau thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Hlau no sib xyaw cov kev coj ua zoo tshaj plaws ntawm kev lag luam thiab muaj cov yam ntxwv siv tshuab txawj ntse txuas nrog kev paub thiab txuj ci. Eco Smile Kev Ua Hom Pob (Packaging) tau txais kev hwm vim nws tag nrho thiab tsim los muab kev txhim kho rau lub neej uas pab ua rau lub ntiaj teb zoo dua.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: "Gleen" brand name is formed by combining green and clean, two words that are the essence of the product.

While defining the concept for the brand, the logo is used as a smiling leaf. A powerful identity that would identify with the brand even after many years was crucial.

The combination of leaf and lip figures in the logo symbolizes the awakening of nature, human respect for nature, and nature's smile. This logo makes the consumer feel the positive effect of the brand on nature and people.
Qhov Loj & Ntim: Height 29 cm X Length 9,5 cm X Width 6,4 cm
Cov Ntsiab Lus: Eco-friendly, Natural, Minimal, Vegan, Recyclable
Thev Naus Laus Zis Tsim Khoom: The packaging is obtained from renewable resources and can dissolve in nature. In addition, %75 of the bottles are made from recycled materials, and they are %100 recyclable.

Focusing on adding design elements such as pumps, triggers, measuring cups that can be bought once and used repeatedly aims to prevent waste.

In the sleeve design, the white background reflects the pureness of the product. Soft colors represent the extracts. The simplicity of the products is also observed in the packaging.
Kev Sib Tw Tsim Qauv: Topics, including the environment and climate change, growing consumption, and the environmental footprint, were one of the main factors that affected the design.

The main challenge was to reflect this point of view from the brand name to the logo, from the bottle design to the label design.
Kev Tshawb Fawb: With consumers' awareness regarding health and natural products, their lifestyles have also changed. Therefore, as in every category, the interest in products with natural ingredients has increased day by day in household cleaning products.

As a result, brand and packaging designs that reflect product contents with a strong brand identity emerged. While the products do not harm the environment thanks to their unique formulas, their packaging designs also reduce their carbon footprint.
Kev Txhawb Siab: The main inspiration was the nature-friendly standpoint of the brand. Therefore, the design that meets the responsibilities on essential issues concerning the environment and the trace left on nature was the primary goal.

While creating the designs, the words of the famous architect Gaudi inspired the process. Gaudi sees no straight lines or sharp corners in nature and adds: "Nothing is art unless it comes from nature." Therefore, the product bottles look in harmony with nature, with simple, rounded lines. It was crucial for the brand's visual world to feel this perspective.
Lub Sij Hawm Ua Hauj Lwm: Turkey, 07 July 2021 - 20 November 2021
Txheej Txheem Ua Hauj Lwm: The product range will be available online, so warehouses to facilitate operational storage and cargo shipment are designed to increase consumer satisfaction after-sales.

The bottle has been designed in industrial designs to take up minimal space in storage and cargo shipments. As a result, there is minimum air space in the box in storage, parcel, and cargo packages which helps to reduce carbon emissions in transportation.
Cov Tswv Cuab Pab: Musa Çelik, Efe Esa, Efkan Aydınlı