Naked Nature Khoom Noj Txom Ncauj los ntawm Angela Spindler

Qhov qauv tsim Naked Nature Khoom Noj Txom Ncauj los ntawm Angela Spindler yog tus yeej muaj nqis heev ntawm qhov khoom plig 2023 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2023

Naked Nature Khoom Noj Txom Ncauj

los ntawm Angela Spindler

Tus Neeg Siv: Depot Creative

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

18,258

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #150326

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Naked Nature Khoom Noj Txom Ncauj

Ntxim liab qab hais lus rau lub ntiaj teb uas nce rov qab los nrog ib puag ncig. Tus tsim qauv tsim qauv tsim thiab kev hais lus zoo rau lub hom phiaj nrog rau tag nrho cov qauv ntim khoom. Lub hom tshuaj tsw qab yog hais los ntawm qhov loj, bold-taws tes sau ntawv bulging los ntawm pob, ib tug nod rau qhov tseeb cov flavors nyob rau hauv uas yuav tsis muaj. Hom hom lus yog playful thiab ncaj ncees raws li yog lub ntim. Cov xwm txheej nyoos ntawm qhov bar yog xav txog hauv nws cov ntawv pov thawj ruaj khov, siv lub tsev compostable wrapper. SRT's tau luam tawm CMYK nrog 1 xim xim thiab cov kua roj vanish tag nrho ntawm satin aqueous.

Qhov Lees Paub

Txog A' Design Award Tooj

Naked Nature Khoom Noj Txom Ncauj yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Naked Nature Khoom Noj Txom Ncauj xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Naked Nature Khoom Noj Txom Ncauj ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Naked Nature speaks to a world that’s increasingly back in tune with the environment.
We developed a design and verbal strategy for the brand as well as all packaging design.
The brand's big bold flavours are articulated through hand-drawn typography bulging from the pack, a nod to the flavours inside that can not be contained. The brand language is playful and honest as is the packaging.
The raw nature of the bar is reflected in its sustainable credentials, using a compostable wrapper.
Qhov Loj & Ntim: Compostable rewind (@home)
Cov Ntsiab Lus: Packaging Design, Food Packaging Design, Snack Packaging Design, Typography,
Thev Naus Laus Zis Tsim Khoom: Compostable rewind, printed CMYK plus two spot colours, offset.
SRT's printed CMYK plus two spot colours, offset.
Kev Sib Tw Tsim Qauv: Securing vibrant colours on an uncoated compostable stock
Kev Txhawb Siab: We have drawn on natures vibrant colour palette for inspiration.
The dark brown background represents the bars base ingredient, dates. The flavours are delivered through colourful typography and solid banners for range differentiation on shelf.
We used subtle illustration and relied on the bold graphic type for shelf shout and visual appeal.
Lub Sij Hawm Ua Hauj Lwm: 12 months, Sydney Australia
Txheej Txheem Ua Hauj Lwm: Raw bars packaged in home compostable flow wrap, housed in recyclable cardboard SRT.
Cov Tswv Cuab Pab: Angela Spindler, Designer /Creative Director