Itsso Slimtissue Pob Ntawv So Muag by Hyung-Woo Park

Itsso Slimtissue Pob Ntawv So Muag by Hyung-Woo Park is a highly esteemed winner of the very prestigious 2024 A' Design Award Nyiaj in Tsim Ntim Khoom Competition Category.

NyiajNtim Khoom· 2024

Itsso Slimtissue Pob Ntawv So Muag

by Hyung-Woo Park

Client: Itsso Slimtissue

A' Design Award Nyiaj Winner in Ntim Khoom Category

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Verified Award Winner

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Colors

The Design

About Itsso Slimtissue Pob Ntawv So Muag

Itsso Slimtissue yog ib pob ntawv so muag zoo tshaj plaws uas muaj lub cev kheej kheej nqaim. Tus qauv tsim tau tswv yim los ntawm xyoob, nrog lub cev nqaim zoo li kav xyoob thiab lub hau khoob nkhaus. Lub cev loj tsim los ntawm ntawv tshwj xeeb, uas ua rau luam tau puag ncig 360 degrees kom pom lub npe khoom tseeb. Cov ntawv so muag tsim los ntawm 100 feem pua kua xyoob ua ob txheej. Lub pob khoom sib thiab nqaim, yog li nws yooj yim nqa mus los thiab haum rau lub qhov tso khob hauv tsheb. Tom qab siv cov ntawv so muag tas lawm, lub thawv tseem siv tau dua tshaj 50 txoj kev, xws li ua lub thawv rau khoom los sis lub thawv rau cwj mem.

The Recognition

About the A' Design Award Nyiaj

Itsso Slimtissue Pob Ntawv So Muag yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Itsso Slimtissue Pob Ntawv So Muag xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Itsso Slimtissue Pob Ntawv So Muag yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This product is designed as a premium tissue case, and the body, which can print 360 degrees, enables efficient and attractive advertising.
Dimensions & Packaging: Weight: around 80g, Size: 68 x 180mm, Body Material: Specialty paper, Tissue: 100% Bamboo Pulp(2-layers)
Tags: Tissue Packaging, Bamboo Tissue, Environmentally friendly, Slim-case
Production Technology: The main body is made of paper, so there is no restrictions on printing. It also has a systematic infrastructure that enables high-quality design and one-stop printing, production and distribution.
Design Challenge: Facial tissues, represented by Kleenex, have long been made in the form of squares. Naturally, people are used to square shapes. So how will cylindrical tissues be perceived by people? I was very worried about that. In addition, we had to conduct a market survey on what diameter the cylindrical tissue case should be to fit the cup holders of various sizes currently in use.

It was a challenge to people's stereotype that facial tissue cases are all square. In addition, we put a lot of thought and effort into such a design that provides convenience in real people's lives and can even be used as interior props.
Research: Why do all facial tissue cases have to be square shapes? The idea that started from the question was born into a slim cylindrical tissue design. Slim tissues enable neat and sophisticated spaces and allow for more space use than square tissues.
Inspiration: Inspired by the shape of bamboo, it is designed with a slim body like bamboo stems and curved lids, and tissues are also made from 100 percent bamboo pulp.
Lightweight and slim, easy to carry, and easy to use in car cup holders.
Project Duration: This product is designed, developed, and produced at Joint Creative Co., LTD. in Seoul, South Korea, in September 2023.
Operation Flow: A good design even thinks about the environment. After you finish using the tissue, you can reuse the tissue box in more than 50 different ways, including various storage boxes, pencil holders, flower pots, food storage boxes, vehicle ashtray, and trash cans.
Team Members: Creative Director and Brand Manager, Hyung-woo Park
Image Credits: Joint Creative Co., LTD. 2023