Challenger Lub Thawv Ntim Cawv los ntawm Yao Wu

Qhov qauv tsim Challenger Lub Thawv Ntim Cawv los ntawm Yao Wu yog tus yeej muaj nqis heev ntawm qhov khoom plig 2024 A' Design Award Nyiaj hauv Pawg Sib Tw Tsim Ntim Khoom.

NyiajNtim Khoom· 2024

Challenger Lub Thawv Ntim Cawv

los ntawm Yao Wu

Tus Neeg Siv: Beijing Wuyao Cultural and Creative Co. Ltd.

Tus Yeej A' Design Award Nyiaj hauv Pawg Ntim Khoom

43,796

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #155598

Mus Saib Lub Vev Xaib Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Challenger Lub Thawv Ntim Cawv

Challenger yog ib qho kev tsim lub thawv ntim rau ib nkawm fwj cawv. Qhov kev tsim no muab los ntawm ob zaj dab neeg keeb kwm Suav uas nto moo, Nezha nyob hauv Zaj lub Tsev Loj thiab Wukong nyob hauv Ntuj lub Tsev Loj, thiab qhia txog tus plig uas muaj siab tawv sib tw. Ob lub fwj yog xim txiv kab ntxwv thiab xim xiav thiab muaj cov duab kos raws lub ntsiab lus. Lub thawv yog xim xiav tsaus nrog cov npoo kub, thiab cov yam ntxwv sawv cev rau Wukong thiab Nezha raug luam rau sab xub ntiag nrog kev nias duab kom tawm siab thiab kev ntaus kub. Lub thawv qhib zoo li ob daim qhov rooj rau ntawm lub kaum sab xis 60 degrees ces sawv ntseg rau saum ib qho chaw tiaj.

Qhov Lees Paub

Txog A' Design Award Nyiaj

Challenger Lub Thawv Ntim Cawv yog tus yeej ntawm A' Design Award Nyiaj, ib qho kev lees paub muaj meej mom heev tshaj li qub uas muab rau cov qauv tsim qib siab, zoo nkauj thiab ua rau neeg xav tsis thoob. Cov neeg yeej Nyiaj yog cov haujlwm ci ntsa iab heev thiab tsim tshiab heev uas qhia txog kev paub, kev txawj ntse thiab kev ntse ntawm cov kws tsim qauv. Challenger Lub Thawv Ntim Cawv xav tias yuav yog ib qho haujlwm zoo kawg nkaus uas tsim rau qhia, tshaj lij heev thiab tsim tshiab tob. Cov qauv tsim yeej A' Design Award Nyiaj no yog ib qho khoom tsim uas pom tseeb heev thiab neeg qhuas uas pab tau thiab nthuav dav ciam teb ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis. Challenger Lub Thawv Ntim Cawv yog ib qho khoom tsim uas neeg coob xav tau, uas ua rau xav, coj kev xav zoo thiab ua rau xav tsis thoob thiab xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: This is a spirits packaging design which uses two classic mythological stories Wukong and Nezha. The color of the illustrated bottle on the bottle orange and blue and the packaging box is dark blue with gold rims The front of the packaging box is printed with elements representing Wukong and Nezha and the craftsmanship is embossed with gold stamping.
Qhov Loj & Ntim: Packaging box 30cm*12cm*22cm.
Cov Ntsiab Lus: Challenger, Package design, Chinese Mythology, Chinese spirits
Thev Naus Laus Zis Tsim Khoom: The main color of the bottle is orange and blue, and the bottle has themed illustrations printed on it. The theme color of the packaging box is dark blue, with embossed hot stamping technology on the edges, elemental symbols representing Wukong and Nezha printed on the front, and embossing technology to show gold and red decorative patterns. The packaging box adopts a double-door box opening method. The inside of the packaging box is printed with dark blue dark patterns corresponding to the theme, and Chinese poems are printed in hot stamping.
Kev Sib Tw Tsim Qauv: The main challenge of this design is how to present these two classic mythological stories in a unique form on the bottle body and how to choose the material and craftsmanship of the external packaging box The painting form should fit the product and the craftsmanship selection should not be too complex but also reflect delicacy
Kev Tshawb Fawb: This is a double bottle spirits packaging design based on the Chinese mythological stories. The protagonists of the two stories have a spirit of courage to challenge and this spirit coincides with Shede spirits industry myth series . The bottle color of this design is orange and blue and the process adopts the way of gold stamping . This packaging box is opened in a different way . Packaging box is also made of dark blue with gold trim and the gilded Shed logo is printed on elements with two classic mythological stories making the design more integrated while reflecting the quality of Shede spirits industry over the years
Kev Txhawb Siab: The inspiration comes from the classic Chinese mythological stories of Nezha causing havoc in the Dragon Palace and Wukong causing havoc in the Heavenly Palace . The spirit of daring to challenge conveyed by it coincides with the concept of Shede brand this time. Drawing two stories into illustrations and printing them on the bottle not only looks beautiful but also gives deeper meaning to the bottle, and better reflects the charm of mythological stories.
Lub Sij Hawm Ua Hauj Lwm: The project began in May 2022 in Beijing and was completed in July 2022.
Txheej Txheem Ua Hauj Lwm: The packaging box adopts a double-door opening method. Different from the traditional forward opening angle, it adopts an oblique 60-degree opening method. After the packaging box is opened, it can stand upright on a flat surface.
Cov Tswv Cuab Pab: Original designer：Wu Yao
Illustration designer:Zhang yuchen
Illustration designer:Xie boxing
Graphic designer:Zheng ziyang
Graphic designer:Shi huafeng
Graphic designer:Tan zhen
3D designer:Liao hao