Mirinda Plus Restage Kev Thiab Ntim Khoom Haus los ntawm PepsiCo Design and Innovation

Qhov qauv tsim Mirinda Plus Restage Kev Thiab Ntim Khoom Haus los ntawm PepsiCo Design and Innovation yog tus yeej muaj nqis heev ntawm qhov khoom plig 2024 A' Design Award Tooj hauv Pawg Sib Tw Tsim Ntim Khoom.

ToojNtim Khoom· 2024

Mirinda Plus Restage Kev Thiab Ntim Khoom Haus

los ntawm PepsiCo Design and Innovation

Tus Neeg Siv: PepsiCo

Tus Yeej A' Design Award Tooj hauv Pawg Ntim Khoom

26,044

Tus Yeej Khoom Plig Tau Txheeb Xyuas

Txheeb Xyuas Qhov Xwm Txheej Khoom Plig rau #159637

Saib ntawm A' Design Award Tsab Xov Xwm Daim Phiaj Khoom Plig

Xim

Qhov Tsim

Txog Mirinda Plus Restage Kev Thiab Ntim Khoom Haus

Mirinda Plus Restage yog qhov kev tsim khoom ntim rau ib qho soda uas muaj qab txiv hmab txiv ntoos, muag rau tim Egypt. Soda yog khoom haus uas nrov tshaj plaws rau lub sij hawm muaj koob tsheej thiab sib sau ua ke tim Egypt, qhov chaw uas feem coob tsis haus cawv. Mirinda Plus muaj soda nrog ib me ntsis kua txiv hmab txiv ntoos, uas haum rau cov koob tsheej no. Qhov kev tsim khoom ntim siv ib lub tswv yim tsim nyog uas muaj xim ci ntsa iab, npaj los tsim kev cuam tshuam thaum hnub nrig thiab thaum tsaus ntuj. Qhov tsim khoom no ua rau Mirinda Plus zoo li ib qho laus dua ntawm Mirinda, ib qho soda muaj qab txiv hmab txiv ntoos uas paub thoob plaws ntiaj teb.

Qhov Lees Paub

Txog A' Design Award Tooj

Mirinda Plus Restage Kev Thiab Ntim Khoom Haus yog tus yeej ntawm A' Design Award Tooj, ib qho kev lees paub muaj meej mom heev uas muab rau cov qauv tsim tshwj xeeb uas txawv los ntawm kev tsim tshiab, kev txawj tsim thiab kev ntse. Cov neeg yeej Tooj yog cov khoom muaj txuj ci heev thiab tsim tshiab heev uas ua pov thawj txog kev paub ntau, kev xav thiab kev txawj ua ntawm cov kws tsim qauv. Mirinda Plus Restage Kev Thiab Ntim Khoom Haus xav tias yuav yog ib qho khoom uas neeg hwm, qhuas thiab hlub, uas tshaj lij heev thiab tsim tshiab. Cov qauv tsim yeej A' Design Award Tooj no siv cov kev coj ua zoo tshaj plaws ntawm kev kos duab, kev tshawb fawb, kev tsim qauv thiab thev naus laus zis thiab zoo heev vim nws saib xyuas cov ntsiab lus. Mirinda Plus Restage Kev Thiab Ntim Khoom Haus ua tau raws li cov kev xav tau zoo kawg, kov cov kev xav, ntxias cov kev xav thiab txhawb kev xav paub.

Tom Qab Qhov Tsim

Pob Xov Xwm

Cov credit, cov neeg pab thiab cov ntsiab lus kev txawj ntse muab los ntawm tus tsim.

Yam Tshwj Xeeb: Mirinda is a brand known for its refreshing fruity flavors and playful personality. In Egypt, most people don’t drink alcohol, and so the most popular beverage at special occasions and social gatherings is soda. Mirinda PLUS features soda with a hint of juice, which makes it a perfect fit for this space. To position Mirinda PLUS as a go-to evening beverage for the Egyptian market, we gave it a vibrant revamp that makes an impact day and night.
Kev Txhawb Siab: To stand out, Mirinda PLUS needed to elevate its visual identity system. Our goal was to create an iconic look and that clearly differentiated Mirinda PLUS. We wanted to set Mirinda PLUS apart as a more mature version of Mirinda, our fruit-flavored soda that’s known around the world.

Nyeem Tsab Xov Xwm

Txhawb Nqa